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Publish date:05-30-2014 09:11:00
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Techno Granny Talks

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Techno Granny Show blog is an additional way for Techno Granny Talk Cast fans to keep up with Techno Granny. She is a 61 year old single grandmother who also hosts four Talk Casts on the Talk Shoe network. The Techno Granny show is designed to bring baby boomers and others up to snuff with 21st Century technology. TechnoGranny Talks is more than that, it is technology finds and opinions of a tech savvy grandmother who is a power user of technology.


Techno Granny 05-27-14 - Preview EGC Workshop Website Attraction and Conversion
Techno Granny Talks 05-27-2014
Preview EGC Workshop Website Attraction and Conversion
Featured Guest: Dan Droz

Dan Droz is President of Droz Marketing, a firm that helps companies grow with creative solutions for branding, websites, social media advertising and collateral materials. Dan is also a former professor at Carnegie Mellon. In the last two years, Droz Marketing has won 11 "Marketer of the Year Awards," over 50% of all the awards granted by the American Marketing Association, including 'Grand Marketer of the Year,' unprecedented by any marketing firm in America.

Dan has spoken previously at the Duquesne entrepreneurs conference on topics ranging from how to develop the perfect marketing plan to strategies for branding, PR, website design and social media. In this years presentation, Dan is talking about how to attract and convert more customers through your website.

Questions We Asked Dan:
  • Could you tell us a bit about the "Online Cruise Control, Attracting and Converting Customers to your Website" seminar and why people should be looking out for it at the conference?
  • Since there are so many different kinds of businesses, Is there just one set of strategies or tactics that work for all businesses?
  • How do you figure out what the right methods are for a particular business or site?
  • What do you think is the primary reason businesses aren't successful with their websites?
  • What one thing do you feel is important to making website a more important part of the marketing mix?
Answers Dan Gave Us:
Growing your Online Business Although there are many ways that websites can help promote a bricks and mortar business, more and more companies are turning to online business opportunities. Here are some strategies to monetize traffic on your site:
  1. Advertising. There are generally two variation of the advertising model: Pay Per Click and Pay Per View. Pay Per Click (PPC) advertising generates revenue whenever someone clicks on an ad on your website, while Pay Per View pays based on the number of views (or impressions). Both rely heavily on traffic volume and targeted content, and although this may seem like an easy way to make money, don't expect to retire anytime soon unless you have a huge site with lots of highly targeted articles. Google AdSense is one of the most widely used Pay Per Click engines.
  2. Sponsorship / Private Ad Sales Similar to the Pay Per View model, this monetization strategy usually involves you going direct to the advertiser instead of dealing with an ad network. This form of advertising model usually involves you doing the leg work to approach potential advertisers. Before you do, make sure your website content is highly targeted and generating a lot of traffic.
  3. Physical Products The age old model of selling actual physical products. Many large online retailers use this model successfully for example, Amazon or Dell. Selling physical products involves listing one or multiple products for sale on your website, facilitating a secure transaction and shipping the product. Keep in mind there are warehousing and distribution elements to this model unless you use drop shipping, and shipping to overseas destinations can be cost prohibitive.
  4. Drop Shipping Drop shipping is similar to the physical product model, but with someone else looking after the warehousing and distribution. You establish a relationship with one or more businesses who look after the physical goods you're selling you only have to worry about sales. When a customer purchases a product on your website, you look after the transaction then forward the order through to your drop shipper who packages and distributes the goods.
  5. Digital Products Anything you can download ebooks, software, music, videos. Digital products are relatively easy, as they have a much lower cost of sale than physical products. With a digital product there's no physical warehousing, shipping or cost to reproduce the product. You can create your own products to sell, pay someone to develop a product for you, or promote other people's products via affiliate networks (see the affiliate products section below).
  6. Affiliate Products Many website owners make money from promoting other people's products and services. To start promoting, you apply to become affiliated with a merchant, either via one of the many affiliate networks or directly. When you refer a customer to the merchant, you receive a commission on sales. There are affiliate networks for both physical and digital products as well as for lead generation, otherwise know as Cost Per Action (CPA) offers. For physical products Amazon has its own network, while Clickbank is one of the larger digital product networks.
  7. Membership / Subscription Membership sites make money by charging people a regular fee to have access to a secure Members Only area. This area might contain training material that's updated or added to regularly, or it might be a web based application. If you want customers to stick around and keep paying for the privilege then you need to make sure you provide unique and quality content.
  8. Marketplace You're in one! Dating sites, freelance marketplaces such as 99designs and auction sites like eBay. Usually marketplaces make money by charging sellers a fee to list items for sale, or from advertising if the site generates enough traffic. One of the biggest challenges with marketplace sites is attracting enough buyers and sellers to interact regularly.
  9. Services The services model encompasses a huge variety of offerings and usually involves customers paying for someone's time. Selling a service may involve selling day to day tasks such as data entry or professional services such as accounting. Services can prove hard to scale, as usually you need to keep adding work-hours as your clientele grows.

For more information on how to attract and convert more traffic to your site, contact Dan Droz at:
4916 Liberty Avenue  |  Pittsburgh, PA 15224
P: 412-338-1818  |  F: 412-338-9188  |

You can also hear more from Dan in person at the 16th Annual Entrepreneur's Growth Conference.
This premier networking & informational event for Western PA small businesses is hosted by the Small Business Development Center at Duquesne University.  In addition to the featured speaker Stan Sheetz, Chairman of Sheetz Convenience Stores, and a CEO Panel Discussion, the conference will feature several great breakout sessions including: Accelerating Sales: A Daily To-Do List, Tales from the Road: Inspiring Stories from Well-Traveled Entrepreneurs, Rules of the Road: Human Resource Update, The Intersection of Concept & Cash: Steering a Great Idea into a Profitable Business, Fueling Up: Find the Cash You Need, The Exit Ramp: Preparing to Sell Your Business, Ending Gridlock: Creative Ways to Improve Cash Flow, The Scenic Route: Videos & Images to Power Your Marketing Motor, Sharp Curves: How to Win with the Power of Persuasion, Opportunities Ahead: Diversity Programs & Government Contracting, Social Media Shortcuts: Shift Your Business into High Gear with LinkedIn, Facebook & Youtube, The Fundraiser Fastlane: Successful Crowdfunding Campaigns, Online Cruise Control: Website Practices for Converting Visitors into Customers, and The Green Belt:  How to Run a Sustainable Company.

For more information and to register visit

Techno Granny Show Hosted By:
Joanne Quinn-Smith is the Creative Energy Officer of Dreamweaver Marketing Associates in Pittsburgh, Pennsylvania and an expert on Web 2.0 Branding, 2009 National SBA Small Business Journalist of the Year, Author "Folly of Marketing Plan in Your Head, 101 Compelling Reasons to Write One." Available at:

Posted By: Stephanie Curtice
This blog post can be reproduced in its entirety with the following information:
© Joanne Quinn-Smith, Techno Granny Show„c 2014  All rights reserved.
Dreamweaver Marketing Associates  |  (412) 444-5197
Listen at: OR on its unique radio channel at:
Additional blog posts at:


Archived Episodes
Publish Date: 07-21-2014 18:07:00

Title: Techno Granny, Attention Parents, Risks and Fixes for Teens on Facebook.

Listen to Show Here

In October 2013 Facebook announced teenagers ages 13-17 will be permitted to post publicly.   This means anyone on the social networking site could have access to information provided by your child.  Learning to navigate the world of social networking is not easy, compounding the learning curve are conventional parental responsibilities. This raises a novel host of questions and concerns for parents, guardians and caregivers of teens and tweens. 
In todays show Joanne Quinn- Smith, Techno Granny, investigates several risks related to Facebook and social media.  She introduces her listeners to multiple studies conducted by leading experts in the field of technology which address not just the problems surrounding teens and social media, but fixes; ways to avoid or solve the troubles teens experience in cyberspace.
Help Your Teens Play it Safe.
They love the computer but how safe are they?
Accessibility to technology has changed aspects of everyone's life.  Today's youth have grown up immersed in a cyber-culture. For most, computers allow near instantaneous communication and are usually packaged small enough to fit into the palm of our hand.  This type of high tech telecommunication is all youth know.  On the same hand, parents have striven to teach and guide their children through life's most difficult moments; this includes the trials and errors of learning to become independent and productive adults.  The basic instructions parents need to instill upon their children have not changed because technology has changed.  If anything, the influx of new communication devices requires parents to become more diligent than ever in monitoring and understanding how kids manage their participation on social media sites. 
            Teens use Facebook for the same purpose as adults; they
  connect with friends,
·        send messages,
·        share photos and videos and
·        Plan social events. 
It all seems harmless until you stop to think about who your children are associating with on social networking sites.  Who are your teen's friends on Facebook?  Now that Facebook enables individuals to manage their own audience, the Activity Log is a means for users to review and watch over what has been posted. The Activity Log is private to everyone but the user.  From here, users can manage who is capable of seeing their content.  
A Simple inquiry such as, why is Facebook important to you?' opens a window into more in depth conversation about appropriate online behaviors.  reviewing your child's privacy settings with them is a good way to set social media ground rules as well as enforce them. 
The frequently evolving realm of social media is a lot for adults to keep tabs on, but for youth who have
grown up with social media as an integral part of their lives, there is a good chance they know more than you.  A straightforward way to learn the basics is to ask your child to teach you. 
Conversations with your child about online predators and privacy are no brainers, but equally important are chats about the Golden Rule.  A gentle reminder that anything posted online can be misconstrued or taken out of context can be of great consequence.  Online communication lacks additional clues (tone of voice, body language) therefore; comments and posts are not always interpreted in the way the sender intends.  The Golden Rule states ˜treat others as you would want to be treated'.  Practicing self-respect and respect for others when communicating, specifically online,  is one way teens can safely connect with friends and peers on social media. In other words, think before you post.  This idea applies to parents as well.  If you have friended your child on Facebook it is recommended that you apply the same boundaries you have offline to your online relationship.  Parents need to create a healthy balance between their teens developing independence and any safety concerns that may arise due to the use of social networking.  It is equally important for adults to learn the language of social networking.  These sites often have their own set of acronyms and terms which describe various online activities and characteristics.  Familiarizing yourself with the correct terminology may take away your suspicions of social media. 
How Can I Help My Teen Use Facebook Wisely?
          Parents can always opt to assist their tween or teen in setting and managing their Facebook page's
Learn as much as you can about Facebook.
security and privacy.  Ongoing conversations regarding Facebook usage and responsible online behavior are a parent's obligation.  Beginning basic education at a young age will help ensure your child grasps the concepts of internet safety.  Some fundamental online safety rules to instill in children include never share a password, think before you post, accept friend requests only from people you know offline and report anything that appears suspicious. 
7 Facebook Risks You Should Discuss With Your Teen.
According to Victoria Kempf, blogger for, many parents worry about what their teens are doing on Facebook. There are many documented benefits to participating in social networking, but there are risks that accompany the advantages.  Parents must be aware of these risks in order to keep their children safe. The 7 risks parents should be prepared to address with their tweens and teens as they cultivate a digitally social life are as follows:
1)     Facebook Postings Are Not Private.
2)     Facebook Postings Can Impact Your Teen's Future.
3)     Friending On Facebook Equates To a Badge of Popularity.
4)     Online predators are Real.
5)     Cyberbullying Is Real.
6)     Poking is Sharing. It Can Also Be Sexting.
7)     Identity Theft Can Happen To Teens Too.
Each of these risks has the potential to lead to harm of child.  Luckily there is a fix to accompany each risk.
Posts are not private.  In a nut shell, anything posted on line has the capability of being copy and pasted elsewhere by anyone with access to your child's Facebook account.  This includes videos and photos.  In order to render this problem parents should assist their children with programming their Facebook privacy settings. 

Related to privacy is the trend of Tagging.  Tagging can create a lot of issues regarding privacy, or lack thereof.  When someone is tagged in a Facebook photo, their identity is publicized and linked to their Facebook Timeline.  When looking over your child's settings consider applying review tags, so that your teen must approve any photos before they are displayed for the world to view.

When someone posts on a social media site they are in an essence creating their own brand. 
This is also referred to as a digital footprint.  Many teens still view social networking as an anonymous way to explore certain topics and socialize with people they wouldn't necessarily mingle with offline.  As people increase their cyber citizenship many colleges, scholarship providers and employers view the Facebook profiles of potential candidates before making a selection.  This process is done to verify any students or employees chosen to represent an organization are the type of individual who will have a positive reflection upon the association.  The best way to combat this problem is to have on going conversations with your children concerning appropriate behavior.  On or offline, tweens and teens need to consider what the consequences of their actions may be.

Many children assume more friends on Facebook mean they are popular.

Often kids accept a ˜friend' request from anyone, even if they do not know the person offline.  How does a parent manage their child's friends?  If your child agrees to ˜friend' you on Facebook, you will then have access to their personal friend list.  From this vantage point you can monitor the exchanges that go on between your child and their ˜friends'.
Sometimes children post messages and status updates that unintentionally attract online predators.  Just as teens have become tech savvy, so have predators. To avoid this potentially dangerous situation parents should present their teen with a list of things that should never be posted on Facebook or anywhere on line.  For example, birthdays, phone numbers, addresses or any other identifying location, school name, parents first and last names should never be made public on line. 

Cyberbullying is real.  This is a behavior which tends to intensify on line behind a shield of presumed anonymity.  As stated earlier, nothing is truly private on line; this includes mean or degrading and harassing comments.  Socializing on line is not all that different from life offline.  Teaching your child to respect themselves as well as the opinions and differences of others will help minimize the risk factors of cyberbullying.  Furthermore, having access to your teens Activity Log will let you monitor their behavior on Facebook.

Get Additional Information on Cyberbullying Here

For those familiar with Facebook, you have probably been poked or have poked someone. 
The new App Facebook Poke automatically destructs photos and videos posted to the site within a few seconds.  This activity leads children to believe their posts are completely erased.  These presumptions often lead to risky behaviors that child would otherwise not conduct if they felt the consequences to their actions would be noticed.   According to Facebook a loop hole was recently discovered and the photos and videos on Facebook Poke are not as private as teens thought. Apparently Facebook is working to repair this problem but ultimately parents need to reiterate to their children the idea of not putting anything on line that they would be embarrassed by or later regret. 

Great blog post on Poking

Facebook Information on Poking

Identity theft can happen to children.  If details are posted on line that contains identifying information cybercriminals will try and find a way to access it.  It is easy to click on a link or download an attachment that appears to be harmless only to realize you have jeopardized your computer with malware.  As part of a child's technology education, instruction on identifying phishing scams should be taught.  Teens and tweens should be told to never click on unusual or unfamiliar links even if they come from someone they know.  In addition, teens should be told to never reveal personal information over the computer.

 Pennsylvania Laws on Identity Theft

Arkansas Police on Identity Theft

In summary, to help ensure your child is safe while navigating the social side of the cyber world make sure they understand each of the risks addressed above and the various ways to avoid them.

 Tell your teens how in appropriate behavior on social network sites can affect their future.  Lastly, teach your children internet safety, from a young age.  Review the codes of conduct.  Don't just assume children know what is appropriate and what isn't. Remember the goal is to teach our children to be good cyber citizens.
Aside from any legal risks associated with social media use, a child's emotional state could be at risks as well. 

According to, Facebook depression is a newly debated phenomenon.  Experts report that teens who spend a great deal of time on Facebook reading status updates may feel their social lives are unfulfilled and fall into a depression.  Symptoms of Facebook depression mirror classic depression symptoms; skipping meals or activities, weight loss or gain, drop in grades.  Parents should be aware that this condition exists and know when to seek help for their child. 

Cyberbullying is another topic which receives a lot of attention from the media. 

Cyberbullying is bullying through electronic devices and can include texting, emails, instant messaging, unapproved posting of videos, photos or links and general harassment through an electronic communication device.  Often cyberbullying leads to depression, anxiety, severe isolation and sometimes even suicide.  Parents should make themselves aware of the warning signs of bullying, including depression, avoiding school and peers, spending excessive time online.

Sexting is another online specific behavior that has the potential to ruin your child's reputation and devastate their emotional health. 

Sexting is the act of sending, receiving or forwarding sexually explicit messages, photographs or images on electronic devices.  Although the American Academy of Pediatrics reports most sexts are not shared beyond a small group of friends, the potential for these images to be shared with hundreds if not thousands of people does exist.  Furthermore, the possibility of teens being charged with felony child pornography and various misdemeanors exists depending on the circumstances and the state where the sexting occurred. 

In order to help your teen maintain an unpolluted digital footprint parents and kids must understand what a digital footprint actually is. 

This phrase is used to describe the trail of online activity that develops as a person uses electronic media.  Parents can help their children by monitoring their privacy settings and reinforcing the idea that anything posted online is there- someplace, forever. 

Informational Blog on Protecting Your Digital Footprint

Parents have a duty to help their children safely participate in social media.  The American Academy of Pediatrics suggests, chatting about Facebook and how your child is using it.  Also, consider ˜friending' your child.  If your child does not want you as a friend on their Facebook page parents should automatically consider this a red flag.  Be aware of news headlines depicting the good and bad aspects of Facebook and other social media sites.  Share these with your teen.  Finally, make the computer accessible in a central location of the home; this will give parents a clearer sense of who is on line and how often.

Techno Granny Show Hosted By:
Joanne Quinn-Smith is the Creative Energy Officer of Dreamweaver Marketing Associates in Pittsburgh, Pennsylvania and an expert on Web 2.0 Branding, 2009 National SBA Small Business Journalist of the Year, Author "Folly of Marketing Plan in Your Head, 101 Compelling Reasons to Write One." Available at:

This blog post can be reproduced in its entirety with the following information:
© Joanne Quinn-Smith, Techno Granny Show„c 2014  All rights reserved.
Dreamweaver Marketing Associates  |  (412) 444-5197
Listen at: OR on its unique radio channel at:
Additional blog posts at:


Publish Date: 07-14-2014 17:00:00

They say a picture is worth a thousand words.

Baby boomers will remember and those under 30 will never know this absolute unmitigated final word of a phone argument.

Now that was the final word in an argument!!!!!!

Techno Granny Show Hosted By:
Joanne Quinn-Smith is the Creative Energy Officer of Dreamweaver Marketing Associates in Pittsburgh, Pennsylvania and an expert on Web 2.0 Branding, 2009 National SBA Small Business Journalist of the Year, Author "Folly of Marketing Plan in Your Head, 101 Compelling Reasons to Write One." Available at:

This blog post can be reproduced in its entirety with the following information:
© Joanne Quinn-Smith, Techno Granny Show„c 2014  All rights reserved.
Dreamweaver Marketing Associates  |  (412) 444-5197
Listen at: OR on its unique radio channel at:
Additional blog posts at:


Publish Date: 07-14-2014 03:50:00

TechnoGrannyShow: The 8 Most Commonly Asked Facts -Dental Implants 

Listen to Show Here

Missing Teeth?  Don't know what to do about It? Are you a Candidate for dental implants? How painful are they? What if you have a dentistry phobia? How long does it take to complete dental implants? Do you need one for each tooth or are there other ways to have dental implants? How long do dental implants last? Are you too old for dental implants? What is the cost of Implant Treatment? Find out if dental implant surgery is for you?

Our guest today,  Dr Carl Medgaus: Dr. Medgaus has treated more than 300,000 patients since 1973.  He
Dr Carl Medgaus
has also successfully placed over 2,564 dental implants (and counting!) ” without a 99.3% success ratio. 

Since 1973, Dr. Carl Medgaus has been committed 100% to his patients and their results.  To give his patients exceptional, honestly, second-to-none great dentistry, Dr. Medgaus has invested 318% more of his time to his education than 98.7% of all other dentists.

He has invested more than $350,000 in direct out-of-pocket costs attending continuing education seminars all over the country (Dallas, San Diego, Tulsa, Tampa, Dearborn, Baltimore, Philadelphia and more.).  All this attention to education guarantees you will receive only the best methods and technologies available.  Dentistry is quickly evolving and Dr. Medgaus has remained ahead of the curve to pioneer a better dental experience for you. 

Dr. Medgaus has treated more than 300,000 patients since 1973.  He has also successfully placed over 2,564 dental implants (and counting!) ” without a 99.3% success ratio. 

Dr. Medgaus' continuing education is impressive! 
Along with being the ONLY Certified dentist in Hybridge Dental Implant Technology in Pennsylvania (and the surrounding states) he continues to hone his skills by personally attending ongoing educational seminars.  This keeps him, as you would imagine, at the cutting-edge of the most modern dental implant dentistry.

The 8 Most Commonly Asked Facts About Dental Implants
By Dr. Carl Medgaus

Q: How Do I Know If I Am A Candidate For Dental Treatment?
A: Almost everyone who is missing one or more teeth and in general good health is a candidate for dental implant treatment. There are few medical conditions that can undermine the success of implant treatment, such as uncontrolled diabetes. However, there are few conditions that would keep someone from having
implant treatment altogether.
Quality and quantity of available bone for implant placement is more often a factor in qualifying for dental implants than medical conditions. However, even people who have lost significant amount of bone can qualify for dental implant treatment with additional procedures to add bone or create new bone. Advances in this type of treatment have made it possible for thousands of patients who would not previously have been considered candidates to have successful implant procedures.

Q: How Painful Is Getting Dental Implants?
A: All of our patients report that they feel no pain during the procedure. In fact, many patients do not have to use any pain pills following the procedure. Your decision to use implants will help you to avoid much pain and discomfort in the long term.
Besides, given the overall health care benefits, you should not deny yourself proper treatment out of fear of pain. As with any medical or dental procedure, your attending doctor, the dentist, is equipped to provide you with appropriate treatment, including any pain medicines you need.

Also, if you're especially fearful, phobic, or pain sensitive, you have the option of doing the procedures with sedation dentistry.

How this works:You take a small pill before you come into the office and you rest peacefully as we do our work. With this option you barely remember the procedure the next day, but get a ton of dental work done in just 1 visit.
Finally, to make sure you are comfortable when you leave our office, you'll receive the necessary prescriptions to keep you very comfortable. Plus we will call to make sure that you are not in any abnormal amounts of discomfort. Our goal is to give you stronger, more comfortable teeth, without experience pain or discomfort!

Q: How Long Will It Take To Complete The Treatment?
A: You will notice a difference almost immediately. However, the entire process can take anywhere between
3 weeks - 9 months to complete. This depends on the type, and quantity of implants you need, along with the quality of bone in which the implants are placed.
There are treatment options that are faster, such as dentures; however, none of these traditional methods prevent bone loss, are as stable, or give the type of natural look and feel like implants do.

Q: Will I Need To Have One Implant Placed For Each Tooth That Is Missing?
 A: No. In fact it is possible to replace all of the lower teeth with an over denture that is supported by only 2-4 implants. On the other hand, sometimes it might work in your advantage to replace your back teeth with an implant for each tooth to provide additional strength.

Q: How Do I Know If I'm Too Old For Implants?
A: Great question. Your overall health and your desire to improve the quality of life are much more important things to look at, than your age. We currently have patients from 40 years old to 90+ years old, and all of these are with great success.

Q: How Long Do Implants Last?
A: Most research has shown that implants have been successful for over 30 years. However, our goal is to make them so they last a lifetime. This is much improved from dentures, which are 5 years, and/or bridges where the expected time of use is between 2-10 years.

Q: Do You Offer Any Warranty?
A: Yes. Even though dental implants have over a 95% success rate, there is still a very small chance that they won't completely bond. When this occurs, new implants are placed and the success rates for the replacement implants are even higher.
When we replace the implants, we keep working for FREE until we get it right. The only thing you need to do is make sure you come in for your regular scheduled visits so that we can keep your gums and teeth healthy, which will prevent most possible problems.

Q: What is the Cost Of Implant Treatment?
A: Many people call and ask us, How much is one implant going to cost?' While I wish it was that simple. The only way to determine actual cost is by coming in for a consultation and examination to find out if you have bone loss, if you'll need one, two, or more implants.

Obviously, costs vary greatly depending on your needs and desires. If you read all the letters we get from patients you will find a couple who chose implants, instead of a cruise as an anniversary present to each other.

So yes, yours will need to look at implants as an investment, because it really is a significant decision. It is that: an investment. A cruise or other trip ends after 5-7days. Or you can purchase more stuff' for the house, however that is really as important as the very best appearance possible and the best possible health?
A healthy mouth or magnificent dazzling smile pays dividends in many ways for your entire life.

Anyway, dental Implants are admittedly not the least expensive option. If your primary concern is lowest possible investment, than dental implants are not for you.
If on the other hand, a reasonable investment and a fair price is important to you, but far more important is the best possible outcome, the least pain and discomfort, the most gentle care and highest degree of expertise and professionalism are even more important to you, then implants are for you.

(Incidentally, a variety of payments plans are available. Of course, all major credit cards are accepted, so you can get your airline miles or reward points. Some patients report getting 5 days in a top resort with the reward points on their credit card. Expert assistance in obtaining reimbursements from your insurance provided free of charge.)

Listen to Show Here

2550 Mosside Blvd., Suite 317
Monroeville, PA 15146


Techno Granny Show Hosted By:
Joanne Quinn-Smith is the Creative Energy Officer of Dreamweaver Marketing Associates in Pittsburgh, Pennsylvania and an expert on Web 2.0 Branding, 2009 National SBA Small Business Journalist of the Year, Author "Folly of Marketing Plan in Your Head, 101 Compelling Reasons to Write One." Available at:

This blog post can be reproduced in its entirety with the following information:
© Joanne Quinn-Smith, Techno Granny Show„c 2014  All rights reserved.
Dreamweaver Marketing Associates  |  (412) 444-5197
Listen at: OR on its unique radio channel at:
Additional blog posts at:


Publish Date: 07-03-2014 01:24:00

06/25/2014 10:00 AM EDT
Episode Notes: Even microenterprises can get interest free loans from KIVA, a non-profit which bases its lending on character and not credit reports. Listen in as local representative, Emily Keebler explains about KIVA. Emily Keebler works to inform entrepreneurs and their supporters in the Pittsburgh area about Kiva's 0% interest, crowdfunded micro-loans as the Kiva City Pittsburgh Lead. Kiva, the world's first micro-lending website, empowers small businesses in Pittsburgh and around the world by connecting them to lenders who collectively fund loans and provide a network of support for each business. KIVA has micro loans available for businesses and the criteria is character, not credit history or lack of it.

Listen to Show Here

Emily Keebler works to inform entrepreneurs and their supporters in the Pittsburgh area about Kiva Zip's 0% interest, crowdfunded micro-loans as the Kiva City Pittsburgh Lead.  Kiva, the world's first microlending website, empowers small businesses in Pittsburgh and around the world by connecting them to
Emily Keebler, Pittsburgh, Pa. KivaZip Lead
lenders who collectively fund loans and provide a network of support for each business.

1.      Small businesses create 2 out of every 3 new jobs in the United States.  They serve as a vital part of our economy because local entrepreneurs are more likely to hire and source their products locally, keeping their earnings in the communities that support them. 
2.      Small business owners cite ˜access to capital' as one of their top three constraints.  And the numbers back this up 8,000 business loan applications are turned down every day in the United States. 

3.      Kiva Zip provides a platform for new and small businesses that might otherwise face this constraint to receive a small loan to help them start or expand their business.  Kiva Zip gives people around the world an opportunity to support one another and improve lives and local economies. 

4.      Because Kiva Zip loans are crowd-funded by individuals who believe in a small business owner's character and reliability as endorsed by a trusted member of their community, lenders do not ask for a borrower's credit score, cash flow, or collateral.  By removing those criteria, Kiva Zip is able to help new and innovative businesses that might not otherwise qualify for a traditional loan. 


Kiva Zip uses social underwriting to evaluate loans.  The primary requirement of this system is that every borrower must be endorsed by a trustee who is willing to vouch for the borrower's character and business sense. 

6.      Kiva Zip loans are all offered at 0% interest and without any fees, giving an advantage to small businesses that could use a hand.   

7.      First-time borrowers on the Kiva Zip website may borrow up to $5,000 and may choose a repayment term of up to 24 months.  Once this amount is repaid, there is an opportunity to borrow progressively larger amounts. 

8.      Kiva recently increased the amount that first-time borrowers in the agriculture industry can crowdfund via Kiva Zip.  Because of the speed with which these particular loans have funded in the past and the 100% repayment rate among farmers, Kiva has raised the terms to a maximum loan of $10,000 over 36 months.
9.      Kiva Zip is a program of Kiva, an international nonprofit organization that was founded in 2005.  Kiva aims to reduce poverty and increase economic development by connecting people through lending.  Kiva Is funded by individual donations and grants from corporations and foundations. 
10.   Websites for more information:
a.      Kiva (general) -
b.      Kiva Zip (general) -
c.      Kiva City Pittsburgh
d.      Current or potential trustees
e.      Potential borrowers

For more information on how to borrow, lend, or endorse entrepreneurs in the Pittsburgh area, contact Emily Keebler at:, 412-204-7410.  Those outside of western Pennsylvania should write to

Lend $5 to a Pittsburgh entrepreneur today via Kiva Zip!
Emily Keebler | Kiva Zip, Pittsburgh |
Follow Kiva Zip on Twitter!

Why not make a $5 loan to an entrepreneur here?

Techno Granny Show Hosted By:
Joanne Quinn-Smith is the Creative Energy Officer of Dreamweaver Marketing Associates in Pittsburgh, Pennsylvania and an expert on Web 2.0 Branding, 2009 National SBA Small Business Journalist of the Year, Author "Folly of Marketing Plan in Your Head, 101 Compelling Reasons to Write One." Available at:

This blog post can be reproduced in its entirety with the following information:
© Joanne Quinn-Smith, Techno Granny Show„c 2014  All rights reserved.
Dreamweaver Marketing Associates  |  (412) 444-5197
Listen at: OR on its unique radio channel at:
Additional blog posts at:


Publish Date: 02-23-2014 12:40:00

Developments in technology have altered more than just the way children learn and play, it has also altered the way we need to parent.  Raising children in our ever more technolological society can seem overwhelming at times, but navigating the digital world can be made easier via a few simple tips. 

One good tip is that if you have iPad or a computer that your child has regular access to, you should turn on parental controls.  The parental controls on the Ipad imits the websites that can be accessed and also puts an age restriction onto the apps that can be downloaded or even turn them off completely. When your children are online, ask them to demonstrate what they are doing.

This is a screenshot of a Parental control Page.  

How to Turn On Parental Controls for the iPad
The first step is going into the iPad settings by touching the settings icon. It looks like a bunch of gears and is one of the default icons for the iPad.
Once in settings, choose the general settings from the left-hand menu. You should reach a screen like the one shown above.
Next, choose Restrictions to go into the iPad settings for parental control.

The next step for enabling parental controls on the iPad is to turn on the iPad restrictions. Simply touch the top of the screen where it reads Enable Restrictions.
You will be prompted for a four digit passcode. Choose something you will remember, but not something your child can guess like a birthday or the last digits of a driver's license. If there is a significant date your like to remember in your past besides birthdays and anniversaries, that would be perfect.
The passcode for the iPad's restrictions will need to be entered twice to make sure you don't accidentally tap a different number than intended.
Once you have the iPad's parental controls enabled, you will be able to set different restrictions and even restrict some of the default applications that came with the iPad. This includes the Safari browser, YouTube and iTunes, so you can restrict your child's ability to view websites, watch videos and purchase music from their iPad.
You can also turn off the ability to install apps. You can still get apps on the iPad by installing them to iTunes and syncing them to the iPad, which will allow you to have complete control over which apps are on the iPad.
However, you also need to be careful not to go overboard when it comes to safety.  The internet is a normal part of life in the 21st century and your children should make use of it in a way that is both productive and safe.

For more tips on Online Safety Listen to these TechnoGranny Shows:

(c)  Joanne Quinn-Smith 2014

This blog post can be reproduced in its entirety with the following information:
© Joanne Quinn-Smith, Techno Granny Show„c 2013,
Dreamweaver Marketing Associates, Pittsburgh, Pa. 15230, 412-444-5197
Listen at:

Or on its unique radio channel at:

Additional blog posts at:
Joanne Quinn-Smith is the Creative Energy Officer of Dreamweaver Marketing Associates in Pittsburgh, Pennsylvania and an expert on Web 2.0 Branding.2009 National SBA Small Business Journalist of the Year, Author "Folly of Marketing Plan in Your Head, 101 Compelling Reasons to Write One." Available at:


Publish Date: 02-11-2014 17:00:00

Techno Granny Talks 02-10-2014
Secrets Revealed on Winning Awards for You, Business, or Organization

Blue Ribbon Award Winning Writing Tips
By: JoAnn R. Forrester, The Empress of Biz

Awards are an excellent way to position a client, business associate or oneself for recognition and FREE publicity.   The publicity received is often worth hundreds of thousands of dollars.  The following tips will give you an overview of writing a nomination that will stand out and shout, Pick me.

1.  Preparation: Knowing the RIGHT steps to take, people to nominate and what awards to nominate your nominee for saves time, frustration and losing submission.

2.  READ, know and follow the guidelines exactly for the nomination.  If you have questions¦ ASK the organization sponsoring the award.

3.  Nominee's Permission: It is essential to ask the intended honoree's permission to nominate him or her for an award.     Explain the award and let the nominee know up front if financial data is required.  Some nominees are uncomfortable with disclosing financial information and will elect not to continue.

4.  Supporting material: If there are supporting documents required, start gathering them immediately.  The supporting documents and letters can be referenced in the nomination write-up to illustrate strong points of the candidate.

5.  Writing: Give yourself plenty of time to write.  Figure at least 10 hours for each nomination.  This covers research, interviewing, verifying material and writing.  List each criteria and answer that only.  Use short and brief sentences with strong follow-up points.   Long sentences and narratives are boring.  The committee soon gets tired of reading and will start to skim over material.

6.  Editing: Have the nominee review and verify what you have written.  If you are unsure of a fact, do not use it.  If it states no more than 5 pages, stick to that!

7.  Submission: Make sure All information requested is enclosed.  Do not guess on postage if mailing.  Get proof of mailing or delivery verification of nomination.  Make sure you have the name of the person who received it.

8.  Congratulate Yourself.   You did it!  Pat yourself on the back!  You deserve it and when your nominee wins¦it will be a great time for all.

** Listen to Techno Granny's Interview with more Great Tips from JoAnn Forrester HERE **

Have a Nomination to Write?
JoAnn Forrester, of S. I. Business Associates, is an award winning business consultant, teacher, lecturer and writer. JoAnn has written over 300 award winning profiles for her clients, including the U.S. Small Business Administration National Small Business Journalist of the Year, U.S Small Business Administration National Small Business Person of the Year Award, YWCA Racial Justice Award, YWCA Tribute to Women, SBA Minority Business Advocate, Athena Awards, Stevie Awards and the PA Best 50 Award.

If you do not want to write your nomination she does.
JoAnn can be reached at 412-440-6969 or 

About the Author and Guest:
JoAnn R. Forrester is co-host of the Empress of Biz Talkcast and co-founder, president and partner in S. I. Business Associates, Small Business Solutions, LLC and Celebrate and Share.  She is an entrepreneur, writer, business growth specialist, teacher, columnist and award winning writer.  JoAnn specializes in helping small businesses grow and prosper.  She is the co-developer of the PRICE IT PERFECT„c cost management system for small business, and has secured over 40 million dollars in loans and investment for her clients.

JoAnn is a celebrated business author of two well received business books:  "Steps to Owning Your Own Successful Business©", and the "David vs Goliath Marketing Handbook©."  Her current project is "52 Dangerous Mistakes Entrepreneurs Make©."  JoAnn has been a featured business columnist for the Pittsburgh Business Times writing on Business Finance and for  In 2008, JoAnn started the Empress of Biz Talkcast Show, Listen, Learn, Prosper!  The goal of the show is to provide inspiration, guidance and practical advice to business owners.

She is co-founder of The Women of Achievement Awards Dinner which has recognized over 250 prominent women in Pittsburgh while raising funds for Cribs for Kids®and other not for profit organizations.  JoAnn is also co-founder of the Pennsylvania Women's Hall of Achievement and was elected President in June of 2012.The goal of the PA Women's Hall of Achievement is to honor and highlight the accomplishments and achievements of the women of Pennsylvania.

In recognition of her contributions and championing of small and woman owned businesses, JoAnn has been recognized twice by the U. S. Small Business Administration as the Pennsylvania Women Business Champion (1989 and 2000). In addition she has been recognized as a Pennsylvania Best 50 Women in Business, an Honoree in the Pennsylvania Honor Role of Women, awarded the Greater Pittsburgh Chapter of the National Association of Women Business Owners Founder's Award, and recognized by the National Women's Hall of Fame. In 2010, she was honored by the Greater Pittsburgh YWCA in their Tribute to Women Awards in the entrepreneur category.

© Joanne Quinn-Smith 2014 All rights reserved.


Publish Date: 01-20-2014 19:39:00
Techno Granny Talks 01-20-2014
Secrets Revealed! How Hypno Dining Helps Weight Loss
Featured Guest: Sanna Carapellotti

Sanna Carapellotti is a clinical hypnotherapist with a specialty in the energy approach for helping you change your life. She uses Hypnotherapy, EFT. Hellinger Constellion work and guided imagery. Sanna has been in private practice since 1993 and makes hypnotic audios. Her clients come to her for eating issues, surgery empowerment and stress reduction.

1. Eating issues is a specialty of yours. How did this come about? Did you ever have eating issues of your own?

Eating is ultimately within our control when we become more conscious of what we are doing when food is present.

It is also important to know that there are pushes and pulls that reinforce our habits, and we can change them when they no longer serve us.

2. Talk about Eating Habits, How are they formed? Reinforced?

Eating habits begin in early infancy, even in utero. And our immediate environment and culture support how we behave around food, until we or someone close to us increases our consciousness.

3. How do you help your clients with their eating struggles? You created two techniques to help clients. Please explain them.

I created HypnoDining and The Family Table to help with long standing rhythms and speeds and patterns of how we eat.

4. Explain HypnoDining? How did it come about? What is it?

HypnoDining is a structured eating experience designed to connect us with the gifts food offer. It is an actual eating experience.

5. HypnoDining has a special NEW YEARS bonus offering. Tell us about that:

Extended small group times with me between 9:30 and 10:00
Personalized half an hour phone consult with Sanna after HypnoDining to help you.

Hypno Dining class is held on every third Wednesday of the month at Orbis Caffe.
M-Powered over Junk Food... is every other month and through private sessions. Bring it on!

Sanna Carapellotti's Life Changing Hypnotherapy
Emotional Freedom Technique  |  Family Constellations  |  Quantum Touch
412.344.2272  |  | Sanna on

© Joanne Quinn-Smith 2014 All rights reserved.


Publish Date: 01-16-2014 16:15:00

Techno Granny, Handyman Tells You

 How to Protect Pipes in Winter

Listen to Show Here

Pittsburgh Area Handyman Brian Fallet of "He's Pretty Handy will give you chapter and verse today to keep you from experiencing the damage that can be caused by frozen pipes. .....From deterrents to freezing to things NOT to do to unthaw them whether you are a homeowner or renter you should not miss this on "How to Protect Your Water Pipes in Winter." Build Zoom--He's Pretty Handy is a handymen in Pittsburgh, PA. Rated in the top 30% of 21,136 contractors in Pittsburgh. 

Frozen water pipes are a serious risk during extremely cold weather. When water freezes, it expands and can put enough pressure on any pipe to cause it to burst. When a pipe bursts it can spill hundreds of gallons of water per hour and cause thousands of dollars of damage to your home.

To prevent frozen pipes:

Drain and store outdoor hoses. Close the inside valves that supply the outdoor hose bibs. Open the outdoor hose bib to allow water to drain and to allow any remaining water to expand without breaking the pipe.

Keep garage doors closed if there are any water supply lines in the garage.

Open kitchen and bathroom cabinet doors to allow warmer air to circulate around the plumbing.

Leave the faucet open so you get a slow drip. The dripping water will help keep the water in the pipe from freezing. 

If you are going away during cold weather keep your thermostat set to a temperature no lower than 55 degrees.

Insulate any exposed pipes.

If you turn on the water and get no water or only a trickle, you can suspect a frozen pipe. Likely areas are any pipes on exterior walls or pipes coming into the house. If you are unable to locate the frozen pipe, contact a plumber or your local handyman.

When working to thaw a pipe, work from the side nearest the faucet and work towards the frozen area, this way any water can flow out and pressure from the water supply can push the ice out as it melts.|

You can uses several methods to unfreeze a pipe,
Wrap  the area of the pipe with towels soaked in hot water.
Wrap the area of the pipe with a heating pad.
Use a hair dryer or small portable heater. If the pipe is near a wall, use a cookie sheet behind the pipe to reflect the heat to the back of the pipe.
Do not apply any open flame such as a blow torch to the pipe, this can cause a pipe to explode or worse start a house fire.

Keep the faucet open, as you treat the frozen pipe and the frozen area begins to melt, water will begin to flow through the frozen area. Running water through the pipe will help melt more ice in the frozen area.

Know where your water main is, if the frozen pipe bursts, you will want to shut off the water as soon as you can.

 He's Pretty Handy Website412-431-1498


Publish Date: 12-13-2013 00:00:00

Last minute shoppers want to wow your techie friends? Here are 14 Tech Gift Ideas from the Techno Granny. She does not have time to do your shopping for you, but she has done your research and from Wacky to Wonderful she has found 14 Tech Gift Ideas for the techies in your life. Also some hints for what to buy the TechnoGranny.

Fitbit Force Wireless Activity + Sleep Wristband

Fitbit's new Force tracker is one of the best fitness gadgets we've seen and sure to make a great stocking-stuffer for you or someone you care about.

Tracks steps, distance, calories burned, stairs climbed, and active minutes
Monitor how long and how well you sleep
Wake up with a silent, vibrating alarm (that won't disturb your partner)
Get instant access to your stats with a real-time digital OLED display
Sync stats automatically to your computer and leading smartphones

4.0 stars
CNET Editors' Rating
Average User Review 4 stars out of 4 user reviews
Starting at: $129.95 thru $176.00 so do comparison shopping

The good: The Fitbit Force makes it easy to track steps, sleep, and calories. Its wrist strap design is lightweight, comfortable to wear, and also functions as a watch.The Force syncs wirelessly over Bluetooth, and Fitbit's solution provides plenty of ways to sift through fitness data.

The bad: Closing the Fitbit Force's strap shut is a challenge. Direct syncing is only available with newer iPhones, the Samsung Galaxy S3, S4, and Note 2 handsets.

The bottom line: The Fitbit Force leaps to the top of the fitness tracker heap, with a bright screen, comfortable fit, and a bevy of slick features.

Tocky Runaway Alarm Clock with MP3 - Kiwi 

The $69 Tocky by Nanda Home will never let you sleep through a meeting again. This alarm clock not only wakes you on time, but it also rolls off the bedside table and across the floor so you can't hit the snooze button. The device also lets you record custom sounds or upload MP3s.

USB Heating Gloves

It can get cold in offices on those windswept winter days. Keep the special someone on your list warm at all times with these toasty USB-powered heated mittens. ($25,

Violight Cell Phone Sanitizer

Cell phones can collect more bacteria than a toilet seat, studies show. An ultraviolet sanitizing dock will zap those germs into the ether and preserve your health through the holiday season. Available from Brookstone for $49.95. [via AOL

LP-2020A+ Lepai Tripath Class-T Hi-Fi Audio Mini Amplifier with Power Supply by Lepai
Who said a stereo amplifier had to be expensive? If you want a "cheap but good" stereo for the a bedroom or den, just add a pair of speakers to this little digital amp -- which costs less than $25. Given the bargain-basement price, it actually sounds pretty good, too.

3.5 stars

CNET Editors' Rating
4.0 stars

Average User Review out of 17 user reviews

Starting at: $14.55

The good: The Lepai LP-2020A+ is an ultracheap mini amplifier that offers 20 watts per channel, two inputs, and bass and treble controls.

The bad: There's no remote control, and the blue illuminated ring surrounding the volume control is glaringly bright in a dark room. The amp is so light (if not fastened down) that it slides around when the controls are used.

The bottom line: As long as you're realistic about the capabilities and limited features set of the Lepai LP-2020A+, you can't go wrong with this little $25

Lepai Tripath-based mini audio amplifier is ideal for both home and car audio applications.

The TA2020 is a 20W/ch continuous average two-channel Class-T Digital Audio Power Amplifier IC using Tripath's proprietary technology.

Freehands Gloves

Keep your hands toasty while you text with Freehands gloves for men and women. From $16

Panasonic RP-HTX7-W1 Stereo Headphones

For whatever reason, Panasonic seems to have become the go-to choice for cheap-but-good headphones. The full-size but lightweight RP-HTX7s do a good job of blocking out external sounds, and they sound great for the price. They're available in at least three colors (black, white, and green) for as little as $25.00 Shop around a bit

4.0 stars

Average User Review out of 1 user reviews

Starting at: $34.68

The good: The Panasonic RP-HTX7s are affordable entry-level over-the ear headphones that fit comfortably, are relatively lightweight, and sound very good for the money. They also don't leak sound, and their retro styling is more hit than miss.

The bad: They're slightly brash; there's no integrated microphone for making cell phone calls.

The bottom line: While their sound and design may not appeal to everyone, the Panasonic RP-HTX7s are excellent entry-level over-the-ear headphones that are a good bargain.

The lightweight Pivothead Durango eyewear puts a video camera in between your eyes

Pivothead 1080 HD 8MP Video Recording Camera Polarized Hand-Free Sunglasses, Durango Chameleon
$349.00 $299.00

Google Glass may still be $1,500, but if you're just looking for sunglasses that have a discreet embedded video camera, the $299 Pivothead Durango is arguably a better alternative.

3.5 stars
CNET Editors' Rating
5.0 stars
Average User Review out of 1 user reviews

Starting at: $299.00

The good: The lightweight Pivothead Durango eyewear puts a video camera right between your eyes for easy and reasonably discreet hands-free capture of full HD video.

The bad: The Durango design isn't for everyone and while the video quality is very good for this type of device, it might not be good enough for some considering its $350 price.

The bottom line: Pivothead's pricey Durango video-recording eyewear is a fast, easy way to shoot Web-friendly POV movies.

Kingston DataTraveler SE9 
Everyone can use a spare USB flash drive, and the Kingston DataTraveler SE9 is rugged enough to live on your keychain while storing a whopping 16GB of data (almost two DVDs' worth). The 16GB model costs only about $11, the 32GB around $21.
Starting at: $10.98

Lacie Petite Key USB drive
You'll pay a bit extra for the Lacie Petite Key compared to other USB drives, but it's worth it for the metal design, which is said to be waterproof to 100 meters. The 16GB model will run you about $20, the 32GB about $10 more.

AmazonBasics HDMI cable
Whether you're unwrapping a new game console, Blu-ray player, Apple TV, Roku, or pretty much any other home video gift, you'll need one of these to connect it to your TV. Rather than pay $50 or more at your local Best Buy for a so-called "premium" cable, get the AmazonBasics two-pack for just $9 -- they'll work just as well, and you'll have a spare, too.
Anker USB Car Charger

Chances are that you'll need to charge more than one gadget in your car -- and the Anker USB Charger can handle two at once, including a tablet. Not bad for under $12.

4.5 stars
CNET Editors' Rating

The good: The unobtrusive Anker USB 24W / 2.4A + 2.4A (4.8A max) Car Charger packs two high-speed USB charging ports into a device the size of a standard single-port charger. Dedicated Android and Apple charging ports ensure maximum charging speed for tablets and large smartphones and can be used simultaneously.

The bad: Users who want to, for example, charge two iPhones will be stuck trickle-charging one of them. The white color scheme stands out in most cars' interiors.

The bottom line: If you find it at a discount, the Anker 24W USB charger is an excellent option for powering multiple smartphones or tablets while on the road.

Gboard, The Gmail Keypad
Your life could be so much easier if you were to master Gmail's time saving shortcuts. Luckily, ThinkGeek is offering a $19.99 USB keypad designed to execute 19 of Gmail's common shortcut functions at the press of a single button. [via Switched]

'Cooking For Geeks'
With O'Reilly Media's Cooking for Geeks recipe book, aspiring chefs and scientists alike can learn how to create great-tasting dishes while exploring the chemical changes that food undergoes in the process. From $27.99.

'Flirtexting: How To Text Your Way To His Heart'

Flirtexting, the woman's guide to sending flirty text messages, is available at Amazon from $7.50 (new and used).

This blog post can be reproduced in its entirety with the following information:
© Joanne Quinn-Smith, Techno Granny Show„c 2013,
Dreamweaver Marketing Associates, Pittsburgh, Pa. 15230, 412-444-5197

Listen at:

Or on its unique radio channel at:

Additional blog posts at:
Joanne Quinn-Smith is the Creative Energy Officer of Dreamweaver Marketing Associates in Pittsburgh, Pennsylvania and an expert on Web 2.0 Branding.2009 National SBA Small Business Journalist of the Year, Author "Folly of Marketing Plan in Your Head, 101 Compelling Reasons to Write One." Available at:


Publish Date: 11-05-2013 12:16:00

TechnoGrannyShow, Ten Ways to Feng Shui Your Landscape

Listen to Archived Show Here

Hosted by: technogranny
Title: Techno Granny, Ten Tips to Feng Shui Your Landscape
Time: 08/21/2013 10:00 AM EDT

Episode Notes: Yvonne Phillips is an innovative Feng Shui color and design consultant, author, speaker As a 20-plus-year Feng Shui advisor and educator, she is a veritable font of knowledge and inspiration on how to live in total harmony within oneГc??s environment for health, wealth, wellness, creativity and happiness. Through Creative Color & Design, Yvonne and her staff provide Feng Shui analysis, training and consulting for businesses and corporations.......Today Yvonne will give ten tips to Feng Shui Your Landscape and a bonus offer to listeners. Starting with removing clutter and weeds to adding candles or a fire pit, she will give ten plus tips on creating beauty and abundance in your landscaping.

Yvonne Phillips

President  | Creative Feng Shui Color & Design
Yvonne Phillips is an innovative Feng Shui color and design consultant, author, speaker and featured media guest with expertise in visual merchandising and promotional marketing. As a 20-plus-year Feng Shui advisor and educator, she is a veritable font of knowledge and inspiration on how to live in total harmony within one's environment for health, wealth, wellness, creativity and happiness. Through Creative Color & Design, Yvonne and her staff provide Feng Shui analysis, training and consulting for businesses and corporations.

Yvonne's career includes working nationally in the hospitality industry, with both the French-owned corporation Sodexo USA and US conglomerate Compass Group USA. Her clients have spanned a variety of industries, such as colleges and universities, retail establishments, hospitals and healthcare companies. Projects of note include the Feng Shui landscape design for a 40-acre conference-equestrian-yoga-retreat center, for which she received professional acclaim, and the incorporation of Feng Shui concepts into the South Side Works corporate-retail complex along Pittsburgh's riverfront.
Here is my take on a recent trip to Mexico as a Feng Shui  & Foodie expert.

The entrance to your home brings in the good, healthy chi energy.

It will also give the same results if you pay special attention to the area.

On my way to the registration area, a lovely lady met me with several cocktails of my choice.  I didn't want to be rude, so of course, I helped myself to a cool looking Mohito.  Yes, it was just a perfect start of the holiday vacation!  This was a gracious, hospitable beginning and I was eating it up as I have worked in the hospitality business for a long time.

I am a very visual person and all the sights and colors and sounds captured me immediately and I couldn't wait to explore the resort.  All of my Feng Shui senses were at full attention.  The seating areas in the open gathering spaces were colorful and had uplifting music to help weary travelers start the transition from home to vacation.

All of the elements of Feng Shui, water, earth, metal, fire and wood were present everywhere I looked.  The beautiful, well designed swimming pools, the well maintained tropical forests were just wonderful and made me smile immediately. But then there was a big surprise waiting for me on the other side of a curved walk way.  Right in the middle of my path was the most extraordinary peacock I had ever seen and for some reason I was shown the glorious color display

Landscaping that is energized with the flow of chi will bring life to your home, and attract an abundance of birds, butterflies and a feeling of wellbeing. By incorporating representations of the elements, you can make your garden a retreat oasis in alignment with the wisdom of Feng Shui.

  • Remove clutter, weeds, dead plants, objects to trip on such as tools and hoses, and other strewn debris in order to clear the space and let the energy (chi) flow.
  • Don't overwhelm the environment with every dazzling color in the book, but choose a selection of uplifting colors such as orange and yellow, and calming colors like blue, purple and white.
  • Steer clear of items with sharp and pointed angles; rather choose smooth rounded corners to all objects, decorative pieces, flower pots and furniture.
  • Avoid placing a fence or large object in the middle of your yard or garden, as it will block the flow of energy and disrupt the positive chi.

Elements of Feng Shui in your landscaping:

  • Earth - Keep the soil fertile and the flowers, trees and grass well maintained, as this enhances the earth element. Place round stones as a border around spaces, or as appealing and calming decoration to enhance the grounding balance of the earth element. 
  • Wood Choose wooden planting boxes, or adorn your landscaping with decorative wooden pieces such as a carving, bench or bamboo pieces. As a lucky Feng Shui cure, bamboo is used to attract health, abundance and happiness.
  • Metal - Place something metal in your landscaping to encourage the properties of that important element, such as wind chimes or planters.
  •  Water - Include still or slow flowing water such as a fountain, bird bath, pond or pooled water from a stream. It's not encouraged to have a fast moving stream or river through your property, as this carries the positive energy away from your home, akin to peace or abundance flying out the door . Instead, have pooled or slower flowing water which can collect beneficial chi to stay in your yard.
  • Fire - For the final touches of balancing the elements, fire can be represented in various ways such as candles or lanterns, or a fire pit.

You can easily create a feel-good and ambient garden patio with pillows, blankets on your patio furniture and outdoor music.

Just a few extra touches and working with the surrounding landscape brings restorative benefits and balance to the energy flow around and through your home. You'll feel the difference and savour your time in the yard even more.  

Talking Points:

1. Feng Shui design and landscaping of your home or building impacts your energy before you walk in the door.  It is a subtle energy/chi that can be a positive experience or negative experience.

2.  All of the key elements of FS are water, earth, metal, fire and wood and can enhance your well being or deplete it depending on the positioning of the elements.

3.  The ancient philosophy anchors in your goals for the day week or year if used correctly.  Different schools have the same results.

4. The real estate moguls have it right by saying your home must have curb appeal.  Creating the right "outside" dГ©cor in combination with your landscaping can make the difference of a sale or no sale!

I just need the time to call in and the phone number.

Mention Special Offer at end:
25% off home or office consultation, if they mention this radio show.

Yvonne Phillips-Feng Shui for Basic Everyday Living!


This blog post can be reproduced in its entirety with the following information:
© Joanne Quinn-Smith, Techno Granny Show„c 2013,
Dreamweaver Marketing Associates, Pittsburgh, Pa. 15230, 412-444-5197
Or on its unique radio channel at:
Additional blog posts at:
Joanne Quinn-Smith is the Creative Energy Officer of Dreamweaver Marketing Associates in Pittsburgh, Pennsylvania and an expert on Web 2.0 Branding.
2009 National SBA Small Business Journalist of the Year, Author "Folly of Marketing Plan in Your Head, 101 Compelling Reasons to Write One."  Available at:


Publish Date: 11-04-2013 21:06:00

One Environmental Attorney, One Environmental Activist

Ten Plus Green Technologies

Listen to Show Here

As promised last week, Environmental Attorney, Tamar Cerafici and Environmental Activist Susan Newman combine forces to give you 10 Plus Technologies that will help you go green and conserve the environment. Find the answer two burning questions: Can techology really help you go green?Can an attorney really be an environmental advocate?  Listen in as Tamar Cerafici and Susan Newman match wits to give you 10 plus technological ways to conserve the environment.

Susan Newman,

Branding and brand visibility designer who specializes in your global visual presence, creating brand consistency and ROI for your business. Susan's studio creates clean, cutting-edge branding and successful business marketing solutions to help YOU attract your exact target clients. Creating on target branding everyday for start-ups, small businesses, entrepreneurs, and corporations.

With more than 20 years and more than 1000 books created, Susan is an experienced award winning book designer who loves to work with authors. Thinking of the BIG picture, Susan loves to create the book and then build the branding and buzz around it to make that author successful.

Susan is a speaker, panelist and host of an educational webinar series on branding and marketing strategies to build successful small businesses, entrepreneurs, and professional creatives ( She is also the host of the internet radio show, Suzy Brandtastic (Interview Series) on, and streaming on iTunes podcasts.

Susan publishes a "brand interview" series (73 and counting) to feature artists, creatives, small business owners and entrepreneurs.

Susan is co-founder of Frogs Are Green, LLC, an awareness organization helping to save frogs from extinction. 
an organization spreading awareness and engaging kids around the world. To learn more about this cause Visit:  

From Susan

Technologies that Help You Go Green

1- Printing all materials on FSC certified paper, business cards, posters, etc.

What is FSC-certified paper?
FSC-certified paper typically is composed of virgin tree fibers but it can be just as eco-friendly as recycled paper. Find out why.
More info about FSC paper? visit:

Pick up the book: The Little Book of Shocking Global Facts by Fiell
Also: Greening Your Small Business by Jennifer Kaplan

2- Printing t-shirts using green technologyand locally, not overseas.

3- I always power down all equipment at night, and believe it has helped sustain them.

4- Facebook & LinkedIn do a really great job of helping me reach people all over the world which has led to more people entering contests and creating buzz, finding guest bloggers or interesting biologists, herpetologists and more... to collaborate with or interview.

5- We recycle everything here.

Susan environmental awareness site :  Frogs are Green is at

Tamar Cerafici
Attorney Cerafici is an internationally recognized leader and legal specialist in the often complex and challenging nuclear regulatory industry. She has been at the forefront of the industry in building regulatory and policy framework for a new generation of nuclear plants. She was a major contributor to the first Early Site Permit granted under 10 CFR part 52, successfully implementing alternative site analyses that have become the general standard.

She's also an internationally known expert on marketing techniques for lawyers, and other billable-hour professionals, speaking around the world to delighted audiences everywhere.

Specialties:Expert Witness: In nuclear regulator practice Cerafici resolved disputes with the NRC and defended environmental challenges for new plants . She has testified as an expert witness before the Atomic Safety Licensing board as well as NRC public meetings.
Environmental lawyer: Cerafici has worked closely with legislators, regulators and owners to develop unique management strategies for hazardous materials, including high-level nuclear waste cleanup.

1. Practicing in the Cloud

Ross Kodner - RIP July 31 2013 - Got me started on the idea of practicing in the Cloud

   A. Storing data on a data center that is not in your office
     Google Apps

   B. Paperless office

According to Reuters, Managers and staff spend 50% of their time searching for  information"
     Available on any device
     Nothing to maintain

   C. Reduction in office cost & hassles
     Backups are done for you
     My computer experience

2. Courtroom technology

   A. E-filing
   B. Courtroom presentation all on iPad - Tablets
   C. Ability to manipulate and present exhibits
   D. Jurors love it, because it's like watching TV,   and they don't have to shuffle papers
   E. Online Jury Consultation!

3. Availability of training online

   A. Reduces travel costs & impact

   B. Reduces paper work for governing boards

3. APPS!!!!!

     A. Allow use of tablet tech in courtrooms
     B. Reduction in papers you have to haul into court
     C. Actually make notes on tablet and save them in   your Cloud office 

--Great blog for law office tech, brought to you by the American Bar Association:

Tamar's main website is a blog:

4.  Using Social Media and online tools for advertising

Some shows on Green Technology from TechnoGranny

Techno Granny, Can You Really Make Ethanol at Home for $1.00 Per Gallon?

Author, Author Shine Out Loud!Joyce Faulkner on Author Research Tools (mostly Evernote)

 Techno Granny, 9 Types of E-Books That You can Publish

Techno Granny, Get Paid for Your Expertise, Teach Online with Udemy

This blog post can be reproduced in its entirety with the following information:
© Joanne Quinn-Smith, Techno Granny Show„c 2013,
Dreamweaver Marketing Associates, Pittsburgh, Pa. 15230, 412-628-5048
Or on its unique radio channel at:
Additional blog posts at:
Joanne Quinn-Smith is the Creative Energy Officer of Dreamweaver Marketing Associates in Pittsburgh, Pennsylvania and an expert on Web 2.0 Branding.
2009 National SBA Small Business Journalist of the Year, Author "Folly of Marketing Plan in Your Head, 101 Compelling Reasons to Write One."  Available at:


Publish Date: 10-14-2013 13:59:00

Listen Now LIVE! 'Techno Granny, 20 Tips to Keep You From Being...' From 'Techno Granny, updates 21...'

 Hosted by: technogranny
Title: Techno Granny, 20 Tips to Keep You From Being a Twit on TwitterTime: 10/14/2013 10:00 AM EDT
Episode Notes: From not being an egghead with no profile picture to twitter etiquette, there are tips here from basic to advanced, but most is just plain common sense. For instance is it ever okay to forget the same manners that you use in the real world when you are operating in the cyber world? Consider the life of a tweet or a social media post and let's talk about exactly that. Today you can call TechoGranny, the Emily Post of Tweeting and you can add your ideas or questions at: infoattechnogrannyshowdotcom.


Publish Date: 10-14-2013 13:59:00

Listen Now LIVE! 'Techno Granny, 20 Tips to Keep You From Being...' From 'Techno Granny, updates 21...'

 Hosted by: technogranny
Title: Techno Granny, 20 Tips to Keep You From Being a Twit on TwitterTime: 10/14/2013 10:00 AM EDT
Episode Notes: From not being an egghead with no profile picture to twitter etiquette, there are tips here from basic to advanced, but most is just plain common sense. For instance is it ever okay to forget the same manners that you use in the real world when you are operating in the cyber world? Consider the life of a tweet or a social media post and let's talk about exactly that. Today you can call TechoGranny, the Emily Post of Tweeting and you can add your ideas or questions at: infoattechnogrannyshowdotcom.


Publish Date: 08-31-2013 17:03:00

  •  Listen to: Techno Granny, Boolean Logic, 

    Old Tools for New Search

  • Boolean Logic -- we all learned it in grade school -- and again in high school. We studied it in algebra -- and in electronics and philosophy. It's the brain child of George Boole back in the 1800s, but really, it's how human beings think -- and how you find things using a computer -- or an internet search engine like Google or Bing or Yahoo.
  • Even though it sounds scary, Boolean Logic is inherently simple. You've been using it your whole life without realizing it. If you were in an algebra class, we'd get into set theory and the like...but we are going to talk about the basics of how you think and how you search for things that you want.
  • As much as I hate to be labeled -- and as much as most of us dislike the idea of "Profiling" -- the human mind learns by putting things in little boxes and storing those boxes away in memory. So, if we go for a ride in great Aunt Frances' Cadillac sedan and the leather seats felt wonderful, we will associate leather seats and wonderful -- and store that away as something desirable. Even if it was back when we were five years old...that Cadillac means something nice even now fifty years later. And maybe, you remember saying the Pledge of Allegiance to a dusty old American Flag every morning in school. Red, White, and Blue seem like pretty nice colors from then on out. On the negative side, maybe the first time you went for a drive by yourself you got lost and the ragged old map in the glove compartment wasn't very helpful -- you hated that feeling and remember it even today. Maybe those things become labels in your head and impact your desires...and dislikes.
  • In the olden days back in the 20th century before commerce came to the internet, when you went shopping -- you decided what you wanted and then picked the stores that you knew carried those products and went to them physically.
  • Say you want to buy a sedan -- and you want it to have a gps system (No more useless paper maps, please!) and leather seats (ahhhh) and be either blue or red.
  • Say there are ten dealerships in your town -- Ford, Chevy, Cadillac, Honda, Acura, Toyota, Lexus, Volkswagon, Jeep, and Mercedes. In the olden days, you would say to yourself -- gps and leather seats are premium options so maybe you would prioritize the dealerships in terms of how likely they would have the exact car that you want -- maybe you guess something like this -- Mercedes, Cadillac, Lexus, Acura, Toyota, Honda, Chevy, Jeep, Ford, and Volkswagon. Then you would visit each of the dealerships and say to the salesperson, I want a Sedan with leather seats and gps in either blue or red. The salesperson at Mercedes might say, we have sedans with leather seats and gps in red but not in blue. At Chevy showroom, the salesperson might say, we have sedans in red or blue but not with leather seats or gps. (You have to order them and you don't want to wait for that.) If you are a nerd like me, you MUST know your options so you set up a list -- from Mercedes who has most of what I want to VW which might have only one or two of my requirements. And then make decisions from there based on other things like price, gas mileage, and style. Regardless, we have used Boolean Logic to define the things that I want.
  • There are three basic boolean OPERATORS that I can use to define what I want - AND, OR, NOT. If you start with all cars, you want to narrow down your options to the criteria you want. Examples:
    • I want Sedan AND Leather AND GPS
      • From that group, I want Red OR Blue
        • From THAT group, I don't want (NOT) Chevy.
    • So putting it all together, 
      • I want:
        • Sedan AND Leather AND GPS AND (Red OR Blue) AND (NOT Chevy)
  • That's easy, right? Except for going around to all of the dealerships and asking that question. 
  • These days, we do that part of the search on the internet using search engines. I like Google so let's use it as an example. If I go to Google and type "red and blue cars" in the search box,  I'll get 525 million items in my search result and most of them don't interest me -- and even if they did, I don't have time to look at 525 millions websites. If I search on "red or blue sedans with leather seats and gps" that narrows it down to 15.4 million options. That's STILL too many to help me. Why is that?  That's because in reality, I left out several important criteria -- like where am I? What's my timeframe? So in Google, I see there is a button that says "Search Tools." When I click on it, three more buttons pop up -- one lets me define time, one lets me define where I am, and the third lets me further reduce my options by defining things like telling Google I don't want to see sites I've already visited or to only look for sites about cars that are near me. That makes the search more useful.
  • But how do all of those sites get out on Google? (or any search engine)...and how do they know that I'm going to search on the "labels" inside my own head -- they are very personal after all.
    • In the olden days -- and in some situations now, databases were structured as rows and columns. Each record had several pieces of information in it -- say, record number, name, telephone number, address, social security number, etc. Each record was a row -- and the various fields within the records made up a column. 
    • Each record had a unique number -- usually the sequence of when records were added. Say your record was added to the database after the 338th record and so it became record number 339. The next record added would be 340 and so on. To go your record, you simply told the computer "Goto 330" -- and bingo, it took you there. 
    • But what if you didn't know the record number? And in fact, you usually DON'T know it. Say you wanted to find your own name in the telephone company list of customers. To find a particular record, the computer would sort on the a field -- say the "Name" field -- and the database would be alphabetical. Then, the computer went to the first one and checked the "Name" field. Is that your name? No? Go to the next record, and check that name. No? Go to the next -- and so on. It was much faster than looking at a million manila folders looking for your information -- hey, it's a computer, right?
    • Then we went to indexing -- using a keyword or fields -- say, we were going to index on last name/first name - alphabetically. Then the computer creates a little map of just those fields -- and orders them -- it doesn't bother to physically move all the records around -- and then it searches the map and then finds your record. Faster and easier.
    • These days websites can be searched too -- using not JUST a database of rows and columns but blocks of data...the search engines use a web "crawler" or a program that goes from site to site adding information to their index.
    • So if you have a website or a product and you want Google and the other search companies to add you to their index so that people will find you, how do you do that? Well, you can encourage the robot crawler to come to your site sooner rather than later by submitting it to the search engine.
    • But how do you get Google to put you on the first page of the search results? No one wants to be 20 pages back in a 525 million item search result. No one will have the patience to keep looking after the first two or three pages. Well, this is at the heart of SEO -- and so is Boolean Logic.
      • First, there are web masters and search masters -- the job of the web master is to slant things so that his/her site ends up first in the type of searches that people he wants to come to his sites might use. The job of the search master is to be fair -- it's a constant battle between those two elements -- those who control search engines and those who live on the web. 
      • If you have the exact address -- like the old record number -- it's easy -- you type it in and go to the site you want just like that. But if you don't KNOW the address -- and if you are researching something -- as a consumer -- or maybe as an author trying to learn as much as possible before writing a book -- you will probably use some form of Boolean statements -- Find me a Sedan with GPS AND leather seats in Blue OR Red.
      • If you are selling sedans with leather seats and gps in blue or red, then you better the chances of being found if you include those words -- SEDANS, GPS, LEATHER SEATS, BLUE, RED as keywords for a given webpage in your site -- as alternative text under pictures -- and in the copy of your site. The more of this information you include in your site, the more information the search engine bots gather up and load into their database and include in their index mapping. 
    • Example:  TechnoGranny played around with loads of phrases
    • Finally came up with
    • Books on Writing Marketing Plans on Kindle, published in June, 2013 with K.I.S.S. List
    • Now from millions I was down to 288 results

Joyce Faulkner
Author, Speaker, Storyteller
Book Designer, Graphic Designer, Ghostwriter


Author of:
Windshift - Hard Cover, Trade Paperback, Kindle, iBook
USERNAME - Trade Paperback, Kindle, Audio Book
Chance - Trade paperback, Kindle
In the Shadow of Suribachi - Hard Cover, Trade Paperback, Kindle

For Shrieking Out Loud - Hard Cover, Trade Paperback, Kindle
Losing Patience - Trade Paperback, Kindle, iBook

Former President
Military Writers Society of America

Advisory Board
Talencea Corporation ( is a Search Firm automating the recruiting process using Artificial Intelligence and Natural Language Processing.

Check out Tweet Adder


Publish Date: 08-02-2013 14:55:00

Hosted by: technogranny
Title: Techno Granny, updates 21st Century Tech

Time: 08/01/2013 10:00 AM EDT
Episode Notes: Web Designer and Visual Branding Expert and Word Press Professor Susan Newman joins TechnoGranny to discuss 13 Reasons to Love Word Press Websites. From ease of Installation, SEO and Social Media Sharing to easy plug-ins and E- Commerce Solutions. If you are a non-profit professional, business owner or college graduate who needs a website you should listen in. Find out 13 Reasons to Love WordPress and why your first or you next website should be one.

Listen to Show Archive Here

WordPress and Responsive Design

WordPress Talking points:

1-      Easy to install and set up
2-      There are plugins to control just about anything, SEO, social media following and sharing, audio and video, slideshows, dynamic sidebars, google analytics and reporting, importing other rss feeds, and more!
3-      Flexible design and formatting
4-      Now we can design using responsive design (I can explain about this)
5-      Great and easy plugins to add e-commerce and instantly have a store
6-      Creating the WordPress class on Udemy and how Udemy works?
Link to Udemy course:
(WordPress easy Step by Step)

7-      Creating videos on WordPress for based on SEO queries. (10 live, 10 screencasts done, video shoot on the 30thso the next 10 live like 1st week of August)
(second series is called: WordPress: Basic Tips for Success)

8-        Why Clients Love WordPress
9-      Why WordPress should be on your own domain and hosted vs on (free site)
10-  How to get the most from your new WP site by adding imagery, video, audio, blogging, email marketing and more.
11-  What are the differences between WordPress and Concrete5?
12-  How do we add a podcast radio show to our WordPress site?
13-   How we can start with a theme that has already been created and modify it's color palette, type size, header, footer, background imagery and more.

About Susan Newman, WordPress Web Designer and Tech Presenter for

Susan has been designing and building websites of all shapes and sizes since 1998. Once WordPress came along and she saw how by working with a technical team, she could creatively apply her designs using the CMS system in the backend, this was the way to go! Then she started exploring and expanding the functionality of those new sites/blogs and hasn't stopped yet. Each week testing and trying out new functionality so that she can offer her clients whatever they need to promote their products and services.


Publish Date: 07-26-2013 15:52:00

20 Things You Should Know About Free Software

Listen to the TechnoGrannyShow Here

            Especially with the continual rise of independent developers, free software downloads are a ubiquitous, online resource. They appear, whether sought out or not, and it can be difficult to tell which will enhance user experience, which are secretly harmful and which are too good to be true. However, following the next 20 tips will go a long way toward keeping you safe.

1.  Be familiar with the differences between freeware and shareware. A piece of software that's truly free to download, one without limits or restrictions, is classified is freeware. Shareware, on the other hand, may appear to be free to use by either not prompting any payment until you open the downloaded file or by offering a limited, free trial period. Eventually, though, a shareware program will require payment (or maybe a donation) that will continue or unlock the program's full functionality.
2.  Never trust internet ads that say you must download a piece of software. These designed-to-dupe ads come in several forms, from popups to distracting, flashing banners, but usually employ the premise that your current computer performance is somehow inadequate or at risk without the software the ad is peddling. Sure, sometimes these are deceptive ads for real, if unnecessary, software, but odds are equally good they link to malicious software that can mine your data, corrupt your existing files or otherwise render
your computer unsafe to use.
3.  Employ antivirus protection. Running an antivirus program guarantees the easiest defense against harmful downloads. If you happen to download something that could infect your computer, an antivirus program will (usually) catch it and give you the ability to quarantine and delete the dangerous file(s). Additionally, built in virus protection on sites like Yahoo! Mail ensure that attachments are safe before they're downloaded.
4.  Keep antivirus programs up to date. An outdated antivirus program can leave your computer as vulnerable as having no protection at all. Updating antivirus software often helps to impede the savvy saboteurs looking for ways to beat security systems.
5.  You don't have to pay for virus protection, but be careful. Gone are the days when tech giants like Norton and McAfee's programs were seen as the only reliable antivirus downloads. Now, free programs, like Microsoft's Security Essentials, are rich with features and well-regarded. That is not to say, however, that free antivirus programs are not popular fronts for spyware and malware, but that's nothing a little Googling shouldn't help. Speaking of which¦
6.  Use a search engine to gather more information about software. A search will allow you to quickly vet software and determine if it is something you want. Any query that returns few results or primarily negative results should be a red flag.
7.  Check for compatibility. Before downloading any software, investigate the specifications its designed to run on. If the program is Mac or Windows only, you may be able to find a similar alternative by searching. Similarly, if your hardware is not quite up to date, you might be able to find an older, compatible version of the software.
8.  Search for lists of trustworthy software. Whether compiled by members of a website community or technology experts, locating lists of popular and useful freebies not only eliminates the guesswork of safety, but also saves time, as many of the lists can be organized by category.
9.  Only download from sites you trust. To ensure safety, don't stray from sites with rigorous standards and helpful users. CNET's, ZDNet and File Hippo are the sites I count on, and each boasts a large database of solid, free software.
10.         Find out who developed the software. Big-name providers like Google and Apple offer easy to trust downloads, but smaller developers with good track records can prove to be just as reliable. Exercise caution with unfamiliar developers.
11.         When possible, download directly from the source. Downloading from official websites guarantees peace of mind and can turn up results not available on third party downloaders.
12.          Look for verification. Companies like TRUSTe, GeoTrust and Verisign award seals  to software that complies with certain privacy and quality standards.
13.          Read a bunch of reviews. Whichever site you download from will likely have an integrated system
for reviews. These can be particularly useful if a CNET, for example, assigns a high star rating, but user comments should be taken with a grain of salt. Sifting through the ratings to find the reviews that thoroughly review the pros and cons of software pays off in the long run.
14.          Tap into social media. Monitor your feeds for the programs your friends or other opinion leaders rave about. Or type the name of the software into Twitter's search engine to see what a large, random sample of users is saying.
15.          Be wary of torrents. Aside from the dubious legality of many of the files they offer, torrent programs are rife with deliberately mislabeled files that can range from harmless pranks to dangerous malware.
16.          Use a sandbox. Available in a variety of formats, sandboxes let you run a downloaded file in isolation from the rest of your computer. This way, you can test out the program without risking the security of the rest of your files.
17.          Click the right download button. Though the concept seems simple, popups and advertisements on download hosts can make it difficult to find the real download button by cluttering the screen with many of them. Take a second to scan around and select the correct link.
18.          Be sure you're only installing what you want. Many pieces of software, even from reliable developers, will opt you in to downloading add-ons during the install process. Though they may be as innocuous as an extra toolbar, they are taking up space on your screen and hard drive that you haven't accounted for.
19.          Check sites like Youtube for tutorials and reviews. The visual medium makes it easy to learn how to get the most out of software use. Video reviews can easily illustrate why an evaluator likes or dislikes a product.

20.          Stay continually shrewd. Be a skeptical downloader, and always exercise common sense. There are plenty of good, free downloads out there, but to take proper advantage of them, aim to stay far ahead of any deception.

This blog post can be reproduced in its entirety with the following information:
© Joanne Quinn-Smith, Techno Granny Show„c 2013,
Dreamweaver Marketing Associates, Pittsburgh, Pa. 15230, 412-628-5048
Or on its unique radio channel at:
Additional blog posts at:
Joanne Quinn-Smith is the Creative Energy Officer of Dreamweaver Marketing Associates in Pittsburgh, Pennsylvania and an expert on Web 2.0 Branding.
2009 SBA Small Business Journalist of the Year, Author of Folly of Marketing Plan in Your Head, 101 Compelling Reasons to Write One


Publish Date: 06-24-2013 15:27:00

Listen to Show Here  Techno Granny, 50 Problem Words and Phrases in the English Language

Hosted by: technogranny
Title: Techno Granny, 50 Problem Words and Phrases in the English LanguageTime: 06/24/2013 10:00 AM EDT
Episode Notes: Techno Granny discovered this blog by Mark Nichol on and discuss this post of the Problem Words and Phrases with a bi-lingual guest who is very aware of the errors we make when writing in the English Language. Sunita Pandit of also speaks Hindi and Mahrathi, an additional English language. You might say that these errors come under her pet peeves.....But TechnoGranny would be willing to bet you are not even aware of some of them.....Also depending on where you live, including Pennsylvania, some of these are regional colloquialisms.....That's our big word for today. Listen in to find out if you are making these errors in your writing or speaking. Are you using the incorrect of these 50 Problem Words and Phrases. Many thanks to Mark Nichol for pointing these out to us and all of his hard work in compiling them.....Perhaps if Mark has Google Alerts, we will have him on as a guest to give us even more help with our problem words.

This blog was published in March of 2011 and I found it shortly after that and saved it as a potential show all of that time.

Every blogger wants to have the response this post had.  It has 101 Responses thru January 12 of 2012 and I am betting that Mark thought that he was finished responding, however after this show is over Sunita and I will be 102 and 103 and hopefully that will garner him as a guest on the TechnoGrannyShow in the future.

This blog post has also been tweeted 825 times and has 3,000 likes on Facebook.

I am not sure we will get to all 50 words, so you may have to just go to this site and read the blog. 

It starts like this:  

Oh, what a tangled web we weave when first we practice to conceive written communication. So many pairs or trios of words and phrases stymie us with their resemblance to each other. Here's a quick guide to alleviate (or is it ameliorate?) your suffering:
1. a while / awhile: A while is a noun phrase; awhile is an adverb.
2. all together / altogether: All together now ” We will refrain from using that two-word phrase to end sentences like this one altogether.
3. amend / emend: To amend is to change; to emend is to correct.
4. amount / number: Amount refers to a mass (The amount saved is considerable ); number refers to a quantity (The number of dollars saved is considerable ).
5. between / among: The distinction is not whether you refer to two people or things or to three or more; it's whether you refer to one thing and another or to a collective or undefined number ” Walk among the trees, but Walk between two trees.
6. biannual / biennial: Biannual means twice a year; biennial means once every two years.

About the Author of the blog we have quoted:  Mark Nichol, Editor: Mark, a freelance editor and writer and a former editing instructor for UC Berkeley's Extension program, edits trade and academic books for various publishers and publishes occasional articles about the Golden Age of Hollywood at Yahoo!'s Associated Content.

About Daily Writing Tips  Blog, from the website which is massive and great information:

Whether you are an attorney, manager or student, writing skills are essential to your success. The rise of the information age with the proliferation of e-mails, blogs and social networks makes the ability to write clear, correct English more important than ever.
Daily Writing Tips is about that. Every day we'll send you a grammar, spelling, punctuation or vocabulary tip. If you don't want to miss a single post you can grab our RSS Feed, or subscribe by email.

About Techno Granny Guest today, Sunita Pandit, Mrs. Cardiology:

 Sunita practice manager for Dr. Santosh Pandit, private cardiology practice in the North Hills of Pittsburgh, Pa. Also as the wife of a cardiologist, she has become passionate about combating the "perils of the heart." Constantly in pursuit of preventive care, she is dedicated to recording her husbands observations on what keeps a heart healthy.

Sunita also has 32 years experience in caring for a severely handicapped child, adolescent and adult. Her son
Sachin was born with severe cerebral palsy and mental retardation. She has designed her home that allows her family to live a normal lifestyle while giving excellent care to her severely handicapped adult son. Those designs are soon to be available on her website:

· Healthy Nutrition and Cooking for all
· Lifestyle Creation for Caregivers of relatives with Handicaps
· Nuskin Distributor of Anti-Aging Products including the Micro Current Hand Held Galvanic Spa, the Wrinkle Free Diva
· Viz VBO - Viz Pur technology allowing for high absorbtion of Vitamin D, A, E and CoQ10
· Therapeutic Essential Oil Massage with Doterra Essential Oils
· Relaxation and Stress Relief
· Nutrition and Supplements Balance with regular antioxidant scanning
· Alternative Health Care Resource


Publish Date: 05-30-2013 04:42:00

Topic: Ways criminals use social media + prevention tips

Are those who refuse to use Social Media because they don't want to be exposed on the internet paranoid? Maybe not!  Are you too casual with what you post on social media? Probably! From the ordinary threats like PHISHING and MALWARE to Affinity Scams and Cybercasing and Cyberstalking find out how you may be exposing yourself easily to the criminal mind. It may not be today, it may not be tomorrow that your careless info is used but remember how long that info stays on the net. Listen in so that you can learn to be more vigilant. 

To Get the Full Story Listen Here: 

It's not just about protecting your passwords!
With online users consistently tasked with sharing more personal information -- and generally receiving less disclosure about it -- just who can access that information becomes difficult to tell. This culture of sharing, whether purposeful or not, can leave users vulnerable to criminal attack, a topic that I have explored before with regard to Facebook Friends and who you accept and also Identity Theft.

Like many of us, I have a  friend who refuses to use social media, convinced the sites make it too easy for the government and criminals to keep track of individuals. Though that may seem farfetched, there is much research to shed light on criminal activity on the web.

For example, users who openly discuss not being at home in posts on Twitter might as well leave their doors unlocked.   While sharing your plans to take in a play may seem innocent, it allows for cybercriminals to gather all the information they need if they want to rob an empty house, particularly when coupled with the sophisticated software they can use to amalgamate data.

Is that gift worth exposing your  vacant home?
In the same vein, although I advise my marketing clients to offer rewards for geo-checkins into locations via FourSquare while they may be good for businesses, I stay away from that practice I caution you  to consider the same as to not make it easy for potential cyberstalkers to narrow down interests and locations frequented by specific users. When you are tweeting or posting that you are leaving for the beach, you might want to consider who is staying behind to watch the family homestead.  After all considering how easy technology has made it to harvest information, many criminals now case their prey exclusively online.

When it comes to attempted online crime, I can speak from experience. In fact, were it not for my online savvy, one of my close friends could have lost a thousand dollars through a fraudulent Craigslist transaction.  You can hear this story on the show.

"Cyber casing" often goes unnoticed.
Some of the things that I discuss on this show:  Now ubiquitous term, phishing, which, at its root, simply refers to trying to attain personal information from an online user through deceptive means. Since phishing scams are well-publicized, their success rates remain quite low, but, with such a high volume of attempts, just a few successful schemes can net a profit for online crooks.

Another information outlet criminals can prey upon is geotagging. Many pictures and videos posted online contain easily accessible metadata that contains the geographic coordinates that content was shot at. While such information is used for a public feature like Instagram's photo maps, it is also of great interest to criminals. There are studies that show how quickly and accurately geotagging can lead a criminal to a target.

Not every internet pitfall has a warning.

Aside from discussing several more studies and methods of online criminals, I offer several tips on how to stay safe online. Personally, I abstain from connecting with anyone I do not know on sites like LinkedIn.  I keeps my birthday off social networks and proactively claim my name on social networks to protect against the threat of profile cloning, or the act of posing as an individual on social networks, maybe in an attempt to commit affinity fraud (scheming family and friends through the trust of knowing someone personally).

I offer additional tips, too, underlining the importance of choosing a strong password and exercising care when using third party sites and applications, amongst other safeguards. 

This blog post can be reproduced in its entirety with the following information:
© Joanne Quinn-Smith, Techno Granny Show„c 2013,
Dreamweaver Marketing Associates, Pittsburgh, Pa. 15230, 412-628-5048
Or on its unique radio channel at:
Additional blog posts at:
Joanne Quinn-Smith is the Creative Energy Officer of Dreamweaver Marketing Associates in Pittsburgh, Pennsylvania and an expert on Web 2.0 Branding.
2009 SBA Small Business Journalist of the Year


Publish Date: 05-28-2013 14:43:00

Do-It-Yourself Ethanol

Title: Techno Granny, Can You Really Make Ethanol at Home for $1.00 Per Gallon?
Episode Notes: Techno Granny has been following the release of EFuel100 MicroFueler(TM) from a Business Wire since 2008. It looks like it is finally here. So if you have a vehicle that can run on Ethanol, you might want to listen in. We are just going to talk about what the company has put out there so far in information and hope we can get one of the principals on at a later date.

Governor Arnold Schwarzenegger unveiled the fuel maker in 2012 and it is apparently shipping. If you are in Callifornia this is a reality but what about the rest of the country? Perhaps it's a good investment opp for someone who would like to be a distributor? The company gives seminars on the opportunity.

At least we can investigate our options. Listen in for a few for a teaser on making your own fuel at home. For those do it yourselfers who make their own wine or home brew, it just might not be a stretch to think about making your own fuel.

Listen to Show Here

The world's first home ethanol system, which allows consumers to create their own ethanol and pump it directly into their cars, was unveiled by the E-Fuel Corporation in 2008. The EFuel100 MicroFueler(TM) was the first product that allowed consumers of all sizes to reduce their dependency on oil, greatly diminish their carbon footprint and produce fuel for under $1.00 per gallon.

The MicroFueler is a leading edge product that allows consumers to create ethanol, simply and safely, with the readily available ingredients of sugar, yeast and water, and a standard household 110-220 AC power supply. Cars running on sugar-based ethanol produce 85% fewer carbon emissions than gasoline. Businesses, such as breweries, bars and restaurants can even use discarded alcohol beverages to create ethanol, for as little as $0.10 per gallon.

The portable MicroFueler works on a  user-friendly LCD touch screen interface and hose pumping system found at the corner gas station”your own gas pump at home.  
The E-Fuel Corporation was founded in March 2007 by Tom Quinn and ethanol scientist Floyd Butterfield to create efficient micro ethanol refinery products for people who want to break their dependency on oil. As chairman of E-Fuel, a privately held company, Quinn at that time had solely funded the company.  
E-Fuel creates ethanol micro refinery products that conform to U.S. safety and durability standards and include modern safety features. E-Fuel products are available for purchase online and through a network of worldwide resellers. For more information, visit

That was the news in 2008, Fast forward to Today

2012:  The final production model of the revolutionary MicroFueler was unveiled to the world by California Governor Arnold Schwarzenegger in Sacramento, CA. (See the official press release and the Governor's comments.) The enhanced MicroFueler builds upon the original MicroFueler announced in New York in March of 2008. Enhancements include substantial reductions in size (60%) and weight (80%), and 24x7 user accessible monitoring via the Internet. The MicroFueler now "phones home" whenever it needs attention for service by the dealer or ready-to-report status when desired by the owner.

Depending upon your particular circumstances, E-Fuel has different scenarios to offer with regard to purchase and support of the MicroFueler. You can purchase the self sufficient model for $40,000.00 and a $99.00 per year maintainance plan or you can purchase the distributor serviced model for just under $10,000.00
  • (1)  Self-sufficient user: Such a customer is one who has their own source for organic fuel (waste feedstock) or does not require an organic fuel supply service by one of our distributors. Such a customer is typically self supporting (i.e. a brewery, farmer, educational institution, etc.) and requires minimal support from E-Fuel. In such cases, E-Fuel offers our "Ethanol Producer Service Kit" for a one time cost of $40,000 which includes a MicroFueler (MFC200-001), Fermentation Tank (OFT200-001) and 5 days of expert on-site training (travel and expenses additional). The training is tailored to your specific feedstock processing needs and production targets. Click here if this is your situation.
Claim is that you can make this fuel for $1.00 per gallon.

Assuming you use a tank of gas a week which is about 15 gallons and you now pay $3.60 per gallon. 

You could save $2020.00 a year so it would only take you twenty years to liquidate the cost of the machine.  That's for a self sustaining machine. So you would probably need multiple vehicles as in a fleet or a farm to make this sustainable.

Is ethanol really more eco-friendly than gas?

Ethanol Controversy

In its current status as a low-percentage fuel additive, the benefits of ethanol are obvious. Since ethanol contains a lot of oxygen in its chemical structure, it burns pretty cleanly. Added in small amounts (typically one part ethanol, nine parts gasoline) to the gasoline that fuels our cars, it reduces greenhouseemissions like carbon monoxide and nitrogen oxides. Argonne National Laboratory reports an approximate 10-ton (9.07-metric ton) decrease in greenhouse-gas emissions resulting from the use of ethanol fuel in 2007 alone [source: Biofuels Digest]. A 2006 study in Wisconsin showed 16 percent fewer high-ozone days since the 1994 introduction of 10-90 fuel [source: Ethanol].
From blog by Julia Layton

Also from the same blog post: 
According to Cornell University professor of agriculture David Pimentel, producing ethanol actually creates a net energy loss. According to his calculations, producing corn and processing it into 1 gallon (3.7 liters) of ethanol requires 131,000 BTUs of energy; but 1 gallon of ethanol contains only 77,000 BTUs [source: Health and Energy]. And since farmers are using fossil-fuel-powered equipment to plant, maintain and harvest the corn and are using fossil-fuel-powered machinery to process that corn into ethanol and then, in almost all cases, to ship the product to collection points via fuel-powered transport, the ethanol industry is actually burning large amounts of gasoline to produce this alternative fuel. That ethanol could end up containing less energy than the gasoline consumed to produce it.  Read more here

Questions and assumptions raised by TechnoGranny and participants in chat room and call in by Capricious, Author of Continuous Learning Forum.

1.       You could end up using more oil just in preparation, growing and processing of plants or sugar that lend themselves to creating ethanol.
2.      The only way this would work is if the Micro Fueler basically works on garbage, grass clippings, rotted fruit, manure.
3.      Finally, as with the Model T when it first drove the roads of the U.S.,  Where do you find filling stations of your own.  Will you need a map for stations that serve ethanol, how prevalent is it.  At time of this writing in Kentucky, caller mentioned that ethanol was not available in Kentucky.
4.      However we did find online confirmation that ethanol sells for around $2.00 in Nebraska but then gas is a lot cheaper there also.

(c)  Joanne Quinn-Smith 2013

     This blog post can be reproduced in its entirety with the following information:
     © Joanne Quinn-Smith, Techno Granny Show„c 2013,
     Dreamweaver Marketing Associates, Pittsburgh, Pa. 15230, 412-628-5048
   Or on its unique radio channel at:
    Additional blog posts at:
      Joanne Quinn-Smith is the Creative Energy Officer of Dreamweaver Marketing Associates in Pittsburgh, Pennsylvania and an expert on Web 2.0 Branding.
      2009 SBA Small Business Journalist of the Year


Publish Date: 05-06-2013 16:42:00

Title: Techno Granny, Growth Conference Preview, 5 Steps to Implement CRM

Listen to Archived Show Here: 

Episode Notes: This morning a preview of one of the many workshops at 15th Annual Entrepreneurs Growth Conference. Listen as David A. Oshlag, President - Project Marketing Associates discusses: Brand and Project Management, Market Research & Data Analysis, Business Plans & Analysis, and New Product Development........He will also provide TechnoGrannyShow Listeners with the hows and why's of Customer Relationship Mangagement and a 5 Step Formula to Implement. Without giving away the workshop at the EGC, you will learn a lot today to help move your business forward. Today we will expose some of the Secrets About Success using CRM.

Short for customer relationship management, CRMentails all aspects of
interaction a company has with its customer, whether it be sales or service

Dave Oshlag is President of Project Marketing Associates and Founder of W5 Templates. A graduate of Carnegie Mellon's Engineering and the University of Chicago's Business programs, he offers a practical and results oriented approach to Project Management and CRM based on 25+ years of experience. Four specific concentrations define his consulting practice: Brand and Project Management, Market Research & Data Analysis, Business Plans & Analysis, and New Product Development.  In addition to running his businesses, Dave is the proud father of 3 children and a past president of the Pittsburgh Chapter of the American Marketing Association.

Customer Relationship Management 101: 
Building Loyalty and Sales, a 5 Step Formula

Title: Customer Relationship Management 101 Building Loyalty and Sales
(a 5 step Formula)

·         Agenda Examining the 5W's (who, What, Where, Why and When) and How
·         What is CRM ?
o   Definitions of CRM Methods, procedures and technology that help a brand/company manage customer relationships in an organized way.
·         Where will this impact your business
o   Customer, Doing the Work, Making the Sale, Brand, Advertising & Service
o   CRM helps to ¦ identify, target and satisfy your best customers, manage marketing and generate leads, optimize information shared by employees, streamline processes and allow 1 to 1 relationships.
o   CRM negatives can cost big bucks, people are afraid of the technology, lack of adoption
·         Why do you need CRM boost productivity
o   CRM positives ease of schedule, de-duplication of work, ROI productivity, Tracking of Key Milestones ¦
o   Customer relationship / retention strategies deliver
·         Who needs CRM  - everyone needs to be using some form of CRM to help track all the details associated with managing the customer relationship.
·         When to implement CMR
·         How to implement
o   Lego vs. Duplo there are complicated systems and simple systems. Many of the most well known cloud based systems have over 127 settings you may not need that level of detail to get started.
o   Current CRM Adoption who's using what
·         What's your next step
o   Research and Implementation Tips

W5 Templates Talking Points
Who's behind W5 Templates (W5T).
I started the company in 2011, and shortly after pulled Justin Wagner (a fellow CMU alumni) along with me as our lead developer. We're continuing to refine the products as more people take them on.
Tell us about this system.
It's a pre-customized, easily modified Excel spreadsheet system for Customer Relationship Management (CRM) and Project Management.  
What it does.
W5T has digitized the classic 5 W's approach for everyday project and lifestyle management. W5T's Excel based templates help users to easily track, control and succeed in project management by managing the Who, What, Where, Why and When of every and any type of engagement.
It's easy to use.
Our platform is very easy and simple to navigate. If users have a good basic working knowledge of Excel they're more than halfway home to mastering the W5T system.
How we come up with this product.
For 25+ years, project management has been my professional passion. I'm constantly looking for ways to best utilize three key things: time, money and manpower. I've studied the top CRM giants and found them to be excellent; however, most people don't need all of the bells and whistles these CRM platforms provide and pay for more than what they need. Our products are the perfect alternative for small businesses, they're proven to work and they're cost effective. 
Our ideal customer.  
Small to medium-sized businesses and business unit leaders within larger companies anyone looking for an easier way to track and control projects, clients and sales.

Who's buying it now.
Some of our current customers include Presidents, CEOs, Marketing Directors and Sales Managers from companies such as PPG Industries, Delta Trading Group, Inc., Precise Energy Partners, Guardian Storage, PMC Management Company.  
W5 Templates is a one-time license fee of $299 with no recurring monthly fees.

Why people should buy this.
It's a very simple, user-friendly format. It's a great alternative for small to medium-sized businesses, it's proven to work and it is cost effective.
The kinds of problems we've run into.
Finding people who have the time to download the free trial, because they need this type of product.

Contact Information:

David A. Oshlag
President - Project Marketing Associates
Founder - W5 Templates

161 Elatan Drive
Pittsburgh, PA 15243

Telephone: 412-276-5907
Cell Phone: 412-498-3420

business web sites: and

  • The Entrepreneur's Growth Conference begins at 8:00 a.m. with registration and networking and continues through 4:30 p.m. at Duquesne University.
  • Register at
  • Use code Pitt13 and receive a $20 discount.  If your customer is small business, consider exhibiting.


Publish Date: 04-15-2013 17:11:00
Hosted by: technogranny
Title: Techno Granny, Preview Workshop, Power, Influence, Profit
 E-Book Publishing
Time: 04/15/2013 10:00 AM EDT The Power, Potential & Profit of E-Books Preview of Upcoming Workshop in Pittsburgh...........

Listen to Archived Interview Here 

The Power, Potential & Profit of E-Books
Kontent is King
Online Sites are Looking for Books
to Line Their Virtual Bookshelves
What are you Waiting For?  Always Wanted to be an Author but Concerned About
Time* Expense* Where to Start?* How and Where to Publish?
Who Should Attend:
Anyone who is serious about writing a book and profiting from the insatiable online trend of consumers and E-book publishers for content, content, content.  Your upcoming book could be part of this content.

Exclusive Day long workshop Saturday April 20, 2013 8 AM to 2:30 PM to Answer Questions on
Easy Tools for Writing*ISBN Numbers*Formats for Publishing E-Book*
Book and Speaker Marketing*How to Make Money on Your E-Book*How to Become "the Branded Personality in Your Profession"

Joyce Faulkner,
User Name will Caution You About the Internet
Plus Six Other Title by Joyce Faulkner
Owner Red Engine Press* Immediate Past  President of   7  books?*Ghost writer*Editor *Godmother of Over  500 authors*Award Winning, Income Generating Author
Military Writer's Society of America Author of
Learn:  Nine formats to publish your E-Book*Best Software for Ease of Writing Your Book*
Editing and Design*Promotional Options for Selling Your Book

Joanne Quinn Smith
Blogger*radio host*E-book author*National Small Business Administration Journalist of the Year*
Developer of Web 2.0 Gorilla Branding Training*Award Winning  Platform for  Internet marketing.
Author:  "Folly of the Marketing Plan in Your Head, 101 Compelling Reasons to Write One with K.I.S.S. List"
Learn: Bite Size Writing--Turning Blogs and Broadcasts into an Income Producing Book* Create an Online Platform for Selling Your Book*Create a Speaker Personality That Sells"

JoAnn R. Forrester
Empress of Biz Talkshow Host*Award Winning Entrepreneur for Pricing Advocacy
*SBA Women Business Champion*Pittsburgh Business Times Columnist.*Author "David vs. Goliath Business Workbook", Co-Developer, "Price It Perfect Cost Control Solution.- A CFO in a Box!"
Learn: Pricing to Profit from Your Book*The Value of your Time*What to Charge for workshops, speaking engagements, writing etc.

Tamar Cerafici
Environmental Attorney*Author  DOMINATE:   "How Smart Lawyers CRUSH the Competition"*Dreamroom Moderator*Developer professional marketing program for  "The Lawyer's New Clothes"
Billable Hour Professionals
Learn: How Lawyers and Other Regulated Professionals Can Market Themselves with a Book*How Not to pay $50,000.00 to get it written*How to Go From Sheepskin on the Wall to Social Grafitti about You Everywhere

Only 20 Seats

10 seats already taken in pre-release

Full day workshop includes contintental breakfast and working lunch

$119.00, TechnoGrannyShow with availability through 6 PM Wednesday, 4-17 $99.00

includes Kindle version of E-book from:

  • Joyce Faulkner, one of any of her 7 titles
  • Joanne Quinn-Smith, "Folly of the Marketing Plan in Your Head, 101Compelling Reasons to Write a Marketing Plan for Your Business"
  • Tamar Cerafici,  "Dominate, How Smart Lawyers Crush the Competition"

                                                                                                                                                                                                   Place:  WEEE  620 Island Ave.   Suite 2;  Mc Kees Rocks, Pa 15136, 412-458-1308 
for Directions Only 

To Register Contact:  Joanne Quinn-Smith 412-444-5197

Please bring laptop or Ipad or tablet with internet access to view workshop materials.
Free Wi-Fi Provided

(c) Joanne Quinn-Smith 2013

Joanne Quinn-Smith

2009 National SBA Journalist of the Year
AKA TechnoGranny, Talkcast Host

Take advantage of the PositivelyPittsburgh Alliance:
Post your Positive Events and Use Discussion Forum
Get Your Own Syndicated Pittsburgh Internet Radio or TV Channel at:


Join: Other Positive Pittsburghers at:

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Publish Date: 04-08-2013 11:51:00

So this is what I discovered in researching this mornings TechnoGrannyShow on the 20 Posts You Might See on Facebook at 4 AM. I was online at 4:30 AM to research this. So sue me, for the sake of research I have joined the ranks of the early morning Facebook addicts.
This is the cumulative results of my research
7:14 AM
· So this is what I got up for at 4:30
AM to search the nocturnal or early morning habits of Facebookers

· Liked a page after sharing a waterbed image: PopularGadgetsAndMiscOfThe60s70s80s
· Got a recipe for Emergency Desserts
saw strange tatoo posts
· Was entertained by pictures of Ethel Mertz and John Wayne (much more by the latter)
· learned about a camel toe disguise product
· Commented on a post about who trains their animals better, cat or dog owners and I don't own either any more
· Read the confessions of the Groundhogs Most Wanted List
· Discovered a wine bottle with a built in glass
· And created a post about waterbeds asking people why they owned a waterbed in the 60's, 70's and 80's

The most practical thing that I got out of this early morning Facebook experience? I was up early enough to take out my garbage since I neglected to do it last night in blinding anticipation of discussing this topic on the TechnoGrannyShow this morning. And that's only because the garbage men were late. They must have been updating their Facebook pages but unfortunately they are not on my "friends" list. Is that something I should correct?

Listen in this morning at 10 AM but for now I am officially announcing that I am going back to sleep, what you do with that information is completely up to you.

Oh and if you are doing something foolish like working at 10 AM while my show is on, you can listen later.

Techno Granny, updates 21st Century Tech - Live & Recorded Episodes
Keeping up with technology is like running in place! Tips for baby boomers and beyond on how to keep up with 21st Century technology--30 minutes of tips to use to make you a little more savvy---from one self-taught novice to others and in language you can understand............From crock pot cooking...


Publish Date: 03-26-2013 07:00:00

 Get Paid for Your Expertise, Teach Online with Udemy


 Hosted by: technogranny
Title: Techno Granny, Get Paid for Your Expertise, Teach Online with UdemyTime: 03/25/2013 10:00 AM EDT
Episode Notes: How man times have you spoken at an event and not gotten paid? You rely on reputation escalation, credibility and the possibility of new clients. And that's all wonderful and we recommend it. Often the organization does not want you to sell your wares or it's just not the forum to do that. .........Still many TAKERS want to get your information and they want it for free. If there are locals and attendees that want it, doesn't it make sense that there are others worldwide? ......There are now sites that will allow you to sell to them and help you with the promotion also.....And you can make some passive income while you sleep......Listen in to hear Susan Newman of Broadcast Louder give you the real deal of how Udemy works. And explain how teaching an online course can positively affect your brand.

Brand Visibility Expert ” Award Winning Designer ”

Visual Footprint Mentor ” Speaker ” Blogger ” Environmentalist

Susan Newman is a brand visibility designer and visual footprint expert. Since 1994, Susan Newman Design, Inc. (Branding You Better!) has built a reputation for developing award-winning,
innovative, brand visibility design, quality print marketing and creative, functionally sound web solutions throughout the United States and abroad. SNDI designs for entrepreneurs, small businesses, start-ups, and international corporations. Susan is also the founder and host of Broadcast Louder, an online educational webinar series for entrepreneurs and small businesses.

Teaching Brand Visibility Globally Through Udemy by Susan Newman

Broadcast Louder created by Susan Newman is a webinar series for entrepreneurs and small businesses and has now expanded with the help of Udemy, the global online education website.

Right on the front page of Udemy website:  What Do You Want to Learn Today? with search bar.  If you
type in search bar that you want to learn about branding, Susan's ten video series is the fourth down on the page:

Susan had previous done a webinar on Brand Visibility but wanted to build that into something that goes much deeper into the actions and attributes that make a brand strong.

She created the content, worksheets and screencast educational 10-video series on these 10 Brand Visibility topics:
10 Video Tips Series: Brand Visibility That Showcases Your Business and Keep Clients Coming to You
More than 1 Hour of Content!
This 10-video series created by Broadcast Louder's founder, Susan Newman, covers in depth the attributes and actions that make a brand strong, and outlines strategies for you to implement across the web, on social media and in person at events.
Video #1 What is Brand Visibility? (6:54)
Video #2 The Google Search: Understanding and Creating Long-Tail Keywords and SEO in Action. (5:46)
Video #3 Is Your Visual Footprint in Sync? Does it Perfectly Represent Your Business? (6:30)
Video #4 Cross Pollination from Website/Blog to Social Media and Back Again. (3.26)
Video #5 Finding Your Exact Target Audience is the KEY! (5:05)
Video #6 Broadcasting and Celebrating Others to Attract New Eyes. (6:07)
Video #7 Why Giving Back Looks So Good on You. (7:45)
Video #8 Using Email Marketing, Opt-in Offers, and Social Media Correctly. (16:42)
Video #9 Are YOU as Brand Ambassador and Your Company in Sync? (8:56)
Video #10 Get Out There, Connecting with Others, Both Online and Offline! (9.27)
From Udemy Website About Us:

About Udemy?

Udemy helps students make moves. Whether you want to get promoted, break into a new industry, start a company, further a passion, or just accelerate your life, Udemy helps you learn from the amazing instructors in the world, so that you can get there and get there faster.
Our team recruits the world's top experts, including New York Times best-selling authors, CEOs, celebrities, and Ivy League professors. These expert instructors have taught over 500,000 students on Udemy, helping them learn everything from programming to photography to design to yoga and more. Founded in 2010, Udemy is funded by Insight Venture Partners, Lightbank, MHS Capital, 500 Startups and other investors who previously foresaw the internet giants YouTube, LinkedIn, Twitter, Groupon and Yelp. Udemy is headquartered in San Francisco, California.
From Knowledge Base Articles

What is Udemy, exactly?

Udemy is a website that empowers anyone to teach and learn online. On Udemy, there are thousands of online courses from the best instructors in the world. Furthermore, if you're an expert you can share your knowledge by creating an online course on Udemy.

Udemy's platform makes it easy for experts to build an online course. Instructors can use video, PowerPoint, PDFs, audio, zip files and live classes to quickly build a course and share their expert knowledge with anyone in the world with an internet connection.

Things Udemy is not:

  • A publishing house we provide the platform, and you keep the rights to your content.
  • An accredited university
  • A large albino elephant

Things Udemy is:

  • An education destination for all types of learners
  • A tool to empower all so they can teach to the best of their abilities
  • Really awesome and filled with undying appreciation for you

Udemy has very high quality standards and if you want to teach a class or course you must follow their specific steps and guidelines. Once you have uploaded video and written content, your course will be reviewed and they will alert you when it's approved, or they will let you know what is missing, so you can go back in and manage your course.

Susan needed to create a higher resolution image that is displayed next to the title. She also decided to create a live action video of herself explaining why she created the series and why it would benefit others including some of what they would learn. Originally she had another screencast introduction but after looking at some of the other teacher's classes, she realized a live action video would be best.

She had previously posted a free webinar class on Udemy covering Google Analytics and it gained over 150 students, so it was a good time to post another class. The pricing on Udemy is quite affordable, from $20 and up, and some are Free.

Udemy recently created a private group for the Udemy teachers on Facebook, so they can all learn and help each other.

Udemy has also opened up a blog space and is asking approved teachers to write a post on their course topic, so they can help broadcast the classes and teachers even further. Susan is currently writing this up.

Education technology service Udemy has launched Teach2013, a new program that seeks to encourage and empower industry experts and leaders to step up and not only create their own courses, but teach them as well.

So as TechnoGranny is always telling you, content is king.  There are sites out there craving content to line their virtual bookshelves and You can create it with your expertise and get paid for it. 

Favorite Quote: "Be the change you want to see in the world." - Mahatma Ghandi

Additional Shows that Susan Newman has been interviewed on within TG's Network:

6.8.09 - Techno Granny Radio Show - updates 21st Century Tech (episode 107) (graphic design chat)

3.5.2012 - Interviewed on Monday Morning Marketeer Radio Show with host Joanne Quinn Smith. We discuss Broadcast Louder and the FREE webinars and Spring Teleclass Course line up!

3.19.2012 - Interviewed on Techno Granny Radio Show with host Joanne Quinn Smith. Frogs Are Green, LLC., as co-founder of this awareness organization, we discussed our efforts to spread the word.

10.16.12 Susan Newman joined Joanne Quinn-Smith on the Internet Radio Show Monday Morning Marketeer to talk about Joanne's class on "Using An Internet Radio Show for Web 2.0 Branding" in the Broadcast Louder Webinar class series that aired, 10/17/12.

3.25.13 - 10 am EST - Techno Granny Radio Show - Get Paid for Your Expertise - Teach Online with Udemy!
3.22.13 - 10 am EST - NAWBO Pittburgh - Brand Visibility and Consistency Workshop
3.16.13 - 11 am EST - Positively Pittsburgh Live with Joanne Quinn-Smith - Talkshoe Radio Network - Upcoming presentation on Brand visibility and Consistency at NAWBO Piitsburgh on 3/22/2103

3.11.13 - 1 pm EST  - Empress of Biz, Re-inventing Yourself in Rugged Times with JoAnn Forrester - Talkshoe Radio Network - We discuss NAWBO Day / My workshop in Brand Visibility and Consistency.


Publish Date: 03-21-2013 14:31:00

Hosted by: technogranny
Title: Techno Granny, Europe's Branding Expert, Runa Magnusdottir
Time: 03/20/2013 12:00 PM EDT
Episode Notes: International Branding Expert Runa Magnusdottir will talk about the 3 most common mistakes entrepreneurs make when branding their business. She will also share one simple step listeners can do today to open up for international outreach and business......You will hear the story behind BRANDit the personal branding program that won the 2011 EUWIIN Award (The European Union Women Innovators & Inventors Network) for BRANDit, the Personal Branding Training Program.....The story behind the development of BRANDit is inspiring as it developed following Iceland collapsing in 2008 right after her last visit in Pittsburgh for NAWBO Day. Not only is Runa the Keynote Speaker for the 6th Annual NAWBO Day on Friday, March 22 but she has appeared in and LIVE on Oprah. She has also been a guest on PositivelyPittsburghLive Radio, a little cross promotion......Listen in to hear her story and also what she will share to help you Brand Your Business Internationally at the 6th Annual NAWBO Day.

 Listen to Runa and TechnoGranny Here

RUNA MAGNUSDOTTIR a life-time entrepreneur from Iceland, personal branding & leadership coach founder & of co-founder of BRANDit the EUWIIN 2011 Awarded Personal Branding program, and a passionate gender equality spokesperson and a founding & Steering Committe member of ATL Europe, the Transformational Leader Association in Europe, In her speeches and training, Runa uses her life time experience as an entrepreneur, her shaken but not stirred sense of humor with a good dash of passion, to speak, inspire and coach women who seek more independence and success in their lives and men who seek to unleash their leadership skills from the inside out.

Runa uses her rare ability to motivate and connect people with a good dash of passion, to speak, inspire and coach her audience to find their strengths, uniqueness, passions and purpose in life! Runa in the Media: Runa has been interviewed and quoted in the media worldwide such as:, The Times of Malta, Business Magazine in Iceland, Economic Update, Malta, Passion for Business Magazine, Sweden, The Invisible Mentor, Blue Wing Finnair Magazine, The Suitcase Entrepreneur, Positively Pittsburgh, Just Fearless Radio, USA, Juicy Tour and more¦
RUNA'S AWARDS & RECOGNATION INCLUDE: 2013 Discover Your X-Factor Transformational Leadership Training Program for Women Nominated into the European Association of Soroptimist as the Leadership Program 2013 2011 EUWIIN Award (The European Union Women Innovators & Inventors Network) for BRANDit, the Personal Branding Program for the established business owner. 2010 (womanzworld) TOP 20 business women to follow on Twitter 2009- TIAW World of Difference 100 Awards Toronto Canada 2009- LIVE on Oprah Living Your Best Life at The Oprah Show 2007 Received EU WIIN Special Recognition Award in Berlin, Germany

Interested to:
Learn from one of Europe's transformational leaders?
Inspire & Motivate Your Group
Support Entrepreneurship or Intrepreneurship
Unleash Employees Strengths & Passions
Build Your Personal Brand
Become a certified Discover Your X-Factor Facilitator Check out what Runa and her team can do for you:

SPEAKING & TRAINING TOPICS: Discover Your X-Factor A Leadership & Personal Branding Transformational Program created for people standing on cross-roads ready to discover their personal strengths, attributes, passions & future visions. Offered in 4 individual workshops, also as a certified Train-the-Trainer program.
You've got 7 Seconds! In today's competitive business environment, personal development & branding has never been more important. The way we present ourselves, our experiences and aptitudes is integral to career success and gives important message, image to our current and future clients. When working on your personal brand, you are going on an interesting journey to the core, authentic you, your personal values, attributes, visions and missions. KEYNOTE to a 3 DAY SEMINAR TRAININGS*

OTHER TOPICS: Think Ginormous Fun & Inspirational process, where Runa uses her unique abilities to coach the audience to reach outside their box. The results; an audience who have a whole new meaning of the saying: If you can think it You can achieve it! KEYNOTE to a 3 HRS WORKSHOP Success 2.0 in the 21st Century A simple, but profound way to implement the 5 core elements towards success according to Napoleon Hill in his book world bestseller Think & Grow Rich KEYNOTE to a 5 WEEK PROGRAM*

You & Your Tribe: A tailor-made training for entrepreneurs. Runa shares the strategy of successful entrepreneurs & talks about the power behind building a tribe & create collaboration between the members to support them in building their business. KEYNOTE to a 3 HRS WORKSHOP*
* Training is tailor-made to each client's needs. | Phone: + 354 898 0727 |
Creating a World of Positive & Proactive Biz People